Cat Litter Market to Surpass US$ 6.82 Bn by 2030

The Global Cat Litter Market is expected to surpass US$ 4.72 Billion by 2023, exhibiting a CAGR of 4.2% during the forecast period (2023-2030).

Cat litter is traditionally made from clay or sodium bentonite, a mineral that absorbs moisture from the environment. This material is not flushable. However, some manufacturers have switched to alternative materials such as biodegradable and have a fresher and more pleasant scent. Clay takes much longer to biodegrade than other materials. Biodegradable cat litter is an option that can be composted at home. It is available in many forms, and some pet owners prefer this type owing to its flushability and deodorizing properties. Biodegradable litter may also be beneficial for certain pets as it reduces dust.

Global Cat Litter Market: Drivers

The growing demand for sustainable cat litter products as pet owners are becoming aware of environmental sustainability is projected to drive the growth of the cat litter market. Introduction of new regulations to support environmental sustainability is also anticipated to contribute to the market growth. For instance, in China, the government is trying to improve state sustainability. Cat litter companies are forced to become more sustainable throughout the manufacturing process it finding sustainable alternatives, and reusing the landfill.

Global Cat Litter Market: Opportunities

Key players in the market are focusing on adopting various business strategies such as mergers and acquisitions in order to expand their presence globally, thus offering significant growth opportunities. For instance, in September 2021, consumer products giant, Mars Inc., acquired a cat litter company, Pretty Litter Inc. for US$1 Billion.

Global Cat Litter Market: Restraints

Negative impact of COVID-19 on the global economy has resulted in economic downsizing by causing disruptions in supply chains across the world. This has posed temporary challenges for the key manufacturers in the market. COVID-19 impact the various aspect in the industry like labour shortage, procurement of the raw material and the restriction in trade result in supply chain disruption.

Global Cat Litter Market - Impact of Coronavirus (COVID-19) Pandemic

The sudden outbreak of the COVID-19 pandemic hampered industries of all sizes including the cat litter market. The American Pet Products Association (APPA) recently published the second phase of its ongoing report, "COVID-19 Pulse Study of Pet Ownership during the Pandemic," mentioning little to no changes in purchasing behavior and economic sentiments among pet owners in the U.S. The Global Cat Litter Market has faced manufacturing and supply challenges. Owing to industry-wide issues in supply, labor, and transportation, companies have been experiencing product shortages.

Key Takeaways:

The silica segment held dominant position in the Global Cat Litter Market in 2021, accounting for 50.15% shares in terms of value. Increasing product approvals and launch of new products are expected to propel growth of the segment during the forecast period.

To know the latest trends and insights prevalent in this market, click the link below:

https://www.coherentmarketinsights.com/market-insight/cat-litter-market-5308

Global Cat Litter Market Trends:

Increasing number of specialized pet shops worldwide are emerging as a major trend in the market. These shops hold a significant share in the sales channels. Moreover, these shops are one-stop solutions office that offers multiple services or products to customer for all pet-related product requirements including cat litter products. Furthermore, specialized shops also provide advice and information to help pet owners make a valued purchase by assisting them to explore new products for cats.

Growing spending on cat litter products by pet owners due to increasing disposable income is a growing trend in the market. According to Boxscoop Designs Inc., the Canada, yearly expend on cat litter, like corn, grass, and walnut, for one large cat is USD 90, USD 87, and USD 75 respectively for Boxscoop cat litter, and is USD 147 for clay litter.

Global Cat Litter Market: Competitive Landscape

Mars Inc., Nestle SA (Purina), Church & Dwight Co Inc., The Clorox Company, Dr. Elsey’s, Oil-Dri Corporation of America, Pestell Pet Products, Zolux Sas, Cat Litter Company, and Healthy Pet

Global Cat Litter Market: Recent Developments

In August 2021, Dr. Elsey’s is a veterinarian-owned cat product brand dedicated to creating products that solve the complex needs of pet owners it launched Paw Sensitive, a litter designed for senior cats and cats with sensitive paws. It has a finer and softer texture. This litter offers superior clumping ability and is grounded to an ideal granule size that provides a more comfortable texture for a cat’s tender paws.
In April 2023 the veterinary realm expect thrilling advancements as Nestlé Purina PetCare Global Research which joins forces with theTexas A&M University's School of Veterinary Medicine & Biomedical Sciences, and exploring the uncharted territories of pet microbiome health.
In July 2020, Clorox Company launched cat litter in Fresh Step brand with Febreze freshness and previous products from this line were scented, this is a multi-type innovation with a strong odor, which may be a great product for cat owners.
In February 2021, Dr. Elsey shift its manufacturing to a larger facility located in Cheyenne, Wyoming, for closer access to the source of silver sodium bentonite clay and access to the railroad system used for product transportation..

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