The tube packaging market is estimated to be valued at USD 11,342.64 million in 2024 and with CAGR of 7% over the forecast period 2024-2031. The market is growing majorly due to rising focus of manufacturers on sustainable packaging solutions and growth of cosmetic industry worldwide.
Market Dynamics:
Rising focus on sustainable packaging
Manufacturers across various industries are increasingly focusing on developing sustainable and eco-friendly packaging solutions to reduce plastic waste. Tube packaging offers recyclability and reusability which has boosted its adoption. The lightweight and compact nature of tubes also aid in lowering carbon footprint during transportation.
Growth of cosmetic industry
The booming cosmetic industry worldwide has tremendously driven the demand for tube packaging. Creams, gels, and pastes dominantly used in cosmetic products require packaging solutions that can retain the formula without any spillage or leakage. Tubes provide efficient packaging for such semi-solid products and penetrate well in the market. Various innovations in terms of design and closure for enhanced usability have further strengthened tubes’ preference over jars
Tube Packaging Market Drivers
Increased Demand for Convenient and Effective Packaging Solutions
The tube packaging market has witnessed significant growth in recent years due to the rising demand for convenient and effective packaging solutions from various end-use industries such as cosmetics & personal care, food & beverages, and pharmaceuticals. Tube packaging provides excellent product protection and extends the shelf life of products. It also allows easy and controlled dispensing of viscous products like creams, gels, and pastes. The sealing technology used in tube packaging prevents leakage, spillage, and contamination. Moreover, tube packaging is compact and space-saving, which helps reduce transportation and storage costs. All these benefits have increased its popularity among consumers and manufacturers.
Growth of the Cosmetics & Personal Care Industry
The booming cosmetics & personal care industry is a key driver for the tube packaging market. Creams, lotions, eye gels, shampoos, and other personal care products widely use tube packaging. Factors such as rising income levels, growing beauty consciousness, and increasing demand for natural & organic personal care products are fueling the growth of the cosmetics & personal care industry globally. According to forecasts, the global skincare and cosmetics markets are expected to grow at 5-6% annually during 2019-2025. This growing demand for cosmetic products will subsequently drive the demand for customized plastic and laminated tube packaging solutions.
Tube Packaging Market Restraints
Stringent Government Regulations on Plastics
Stringent government regulations regarding the use of plastics is a major challenge for the tube packaging market. Plastic packaging is facing increased scrutiny due to environmental concerns. Many countries and regions have imposed restrictions or bans on certain types of plastic packaging to promote sustainability. For example, the European Union has adopted directives to reduce the use of lightweight plastic bags and other single-use plastics. Such regulations may hamper the plastic tube packaging industry's growth potential. Companies may need to invest in developing innovative and eco-friendly packaging materials to comply with changing norms.
Fluctuating Raw Material Prices
The tube packaging industry is highly dependent on petroleum-based raw materials like PVC, PE, and PET. Volatile crude oil prices result in fluctuating raw material costs. As raw materials account for a major portion of tube packaging production costs, unpredictable price swings can squeeze manufacturers' margins. Moreover, global supply chain disruptions during the COVID-19 pandemic led to raw material shortages and price hikes. This negatively impacted tube packaging manufacturers' profitability. Development of alternatives to replace conventional oil-based feedstocks can help mitigate this risk.
Tube Packaging Market Opportunities
Growing Demand in Developing Markets
Rising disposable incomes, growing middle-class population, and changing lifestyles in developing Asian, Latin American, and African countries present lucrative opportunities for tube packaging suppliers. These emerging markets are outpacing mature Western markets in developing their personal care, food, and pharmaceutical industries. Local manufacturing of tube packaging is expected to grow to meet the rising demand in these markets. The Asia Pacific tube packaging market, in particular, is projected to expand at a healthy rate due to China and India's dominance as manufacturing and consumer markets.
Innovation of Eco-Friendly Alternatives
Tightening regulations have boosted research into more sustainable tube packaging materials. The introduction of bio-based and recyclable packaging using materials such as paper, bioplastics, and aluminum provides an opportunity for manufacturers to position themselves as environmentally responsible brands. Moreover, the development of subscription-based refill packages eliminates single-use waste. Collaborations with brand owners to integrate sustainable packaging in their strategies will help drive the adoption of green tube solutions.
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Key Developments
- Pringles has launched a new 'designed for recycling' paper-based tube packaging in 2024. This innovative packaging, developed in collaboration with Sonoco and Kellanova Europe, features a paper end that makes it easier to recycle for paper recyclers. The tube is primarily composed of 90% paper, enhancing its sustainability and recyclability
- In April, 2022, Amcor has strengthened its pharmaceutical packaging portfolio with the addition of new sustainable high shield laminates. Amcor will launch the sustainable High Shield Pharma laminates options for pharmaceutical sachet, stickpack, and strippack packaging across Europe. They will address the increasing demand and sustainability requirements established by the European Union and regional governments.
- In April, 2022, Tubes Holdings, a provider of aluminium aerosol cans, aluminium tubes, aluminium cartridges and plastic tubes for the cosmetics industry, as well as for pharma, food and technology, acquired aluminum aerosol cans and aluminum tubes specialist, Matrametal. The acquisition with Metrametal, Tubex will have seven production sites globally with a capacity of 700 million aerosol cans and 1.6 billion aluminium tubes to meet the growing demand for tube packaging.
- In November 2021, EPL Limited, an Indian multi-national company in the business of manufacturing laminated plastic tubes, announced partnership with Vicco Labs. The partnership of Vicco Labs & EPL will work to convert Vicco’s Turmeric range of products to recyclable platina tubes. The platina tubes after use can be recycled in the dominant code 2 plastic stream used across the globe for recycling milk cans and juice bottles.
Key Players
Albea S.A., Amcor Limited, Essel Propack Limited, Sonoco Products Company, World Wide Packaging Inc., Montebello Packaging Inc., VisiPak, Inc., Intrapac International Corporation, Hoffman Neopack AG, Huhtamaki Oyj, , CCL Packaging USA., Berry Global Inc., Clariant International Ltd., CPP Global Holdings Ltd., BRK Packwell Pvt.Ltd., HCT Packaging Inc. , Viva Group Inc, CTL - TH Packaging Group SL , Romaco Group, Hoffman Neopac AG
