According to the global Portable Lenses Market report, By Type (4k, 8k, and Others), By Application (Movie, Broadcast, Smartphone, and Others), and By Region (North America, Latin America, Asia Pacific, Europe, and Middle East & Africa) published by Coherent Market Insights.
Global portable lenses market was valued at US$ 6.5 Thousand in 2022 and is expected to surpass US$ 10.7 Thousand by 2030, exhibiting CAGR of 6.43% during the forecast period (2023-2030). Global portable lenses market is expanding as a result of soaring demand for portable lenses for broadcasting the live events.
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https://www.coherentmarketinsights.com/market-insight/portable-lenses-market-5541
Browse 22 market data tables* and 18 figures* on "Global Portable lenses Market”- Forecast to 2030.
Key Trends and Analysis of the Global Portable lenses Market:
- Growing trend of posting pictures and videos on social media platforms including Instagram, Facebook, Snapchat, and Twitter, among others is likely to boost the demand for portable lenses among the smartphone consumers.
- Moreover, the portable lenses are used for super telephoto photography. Portable lenses are used to capture images of aircraft, wild animals, and sport matches, among others and this leads to product demand.
- Furthermore, growing usage of portable lenses by wildlife photographers is providing significant opportunities to market players during the forecast period. These lenses are used to capture photos of animals from long distance.
Key Takeaways of the Market:
- Portable lenses are attached to broadcast television cameras that is used in production of television programs. Moreover, the lightweight, highly portable, and compact lenses are used to shoot news and dramas. Furthermore, these lenses are easy to carry, and thus, is used for broadcasting outdoor games such as baseball, and golf, among others. These are major factors that are expected to drive global portable lenses market growth during the forecast period.
- Camera marketing is a developing tech-marketing technique in social media and digital marketing. This marketing uses VR (Virtual Reality) AI (Artificial Intelligence), and high resolution portable lenses to virtually generate real life experiences.
- Moreover, the trend of smartphone with multiple lenses, AI for shooting assistance for scene detection, and arrival of innovative photography technologies are expected to create ample opportunities in global portable lenses market. Furthermore, increasing use of portable lenses by wildlife photographers is except to boost product demand.
Key Players
- The major key players operating in the global portable lenses include FUJIFILM Corporation., Nikon, Logitech, Canon Inc., Sony Corporation, Eastman Kodak Company, Olympus, Panasonic, SHARP, and Minolta
- For instance, in September 2022, Nikon India, one of the leading companies that has wide spectrum of businesses in imaging products, precision equipment, optics, and instruments and also offers technologies and solutions in the photographic industry, launched a new lightweight and portable ultra-wide angle zoom lens that offers excellent shooting capabilities to landscape and travel photographers. This new product NIKKOR Z 17-28mm f/2.8 has weight about 450 grams. Moreover, this portable lens provides convenient shooting experience along with different portable lenses. This new product is compact and cost-effective and fast aperture of this lens permits shooting in limited low light conditions with the good image quality.
Global Portable lenses Market - Impact of Coronavirus (Covid-19) Pandemic
The outbreak of COVID-19 negatively affected the global portable lenses market. The manufacturers of portable lenses stopped their production during the pandemics. Moreover, there was scarcity of manpower due to strict lockdown and this negatively impacted the production of the portable lenses. These were the major factors that hampered the global portable lenses market growth during the COVID-19.