The Anti-counterfeit Pharmaceutical Packaging Market was 2450.4 Million Units in terms of volume in 2018, according to Global Anti-counterfeit Pharmaceutical Packaging Market Report, by Usage Feature (Covert Features, Overt Features, Forensic Markers, Tamper Evidence, Track & Trace Technologies (Serialization, Identification System)), By Technology (RFID (Active Tags, Passive Tags, Semi Active Tags), Security Inks & Coatings, Security Printing & Graphics, Hologram, Mass Encoding (Barcode Application, Digital Mass Serialization, Digital Mass Encryption), Others (Electromagnetic, surveillance technologies)) and by Region (North America, Latin America, Asia Pacific, Europe, and Middle East & Africa) published by .
Definition of Market/Industry: Anti-counterfeit pharmaceutical packaging is a technique of ensuring that the products are not counterfeit. It is an advanced technique which helps in preventing the adverse impacts on the health of the people, which could be a result of the counterfeit pharmaceutical products. Overt anti-counterfeit pharma packaging design, 3D holograms, and RFID tags are some of the type of anti-counterfeit pharmaceutical packaging. Moreover, these techniques are effective and efficient ways of tracking and tracing duplicate medicines within the healthcare sector, which could have an adverse impact on the brand image of the original medicine manufacturer.
Statistics: The global Anti-counterfeit pharmaceutical packaging market accounts for 2450.4 Million Units in terms of volume by the end of 2018 and is estimated to grow with a CAGR of 12.7% during the forecast period (2019 to 2027).
Drivers: The growth of the anti-counterfeit pharmaceutical packaging market can be attributed to the expanding supply chain of the pharmaceutical industry, which in turn, is creating a huge demand for anti-counterfeiting packaging by the pharma companies. Rising concern over drug integrity and safety features is further expected to fuel the market growth of the anti-counterfeit pharmaceutical packaging.
Market Opportunities Advancement in anti-counterfeit packaging technology is expected to provide opportunities for the pharmaceutical packaging manufacturers within the market. Many manufacturers of pharma are adopting advance anti-counterfeit packaging technology such as RFID tags, watermarks and barcode technology amongst others in order to ensure that the consumers are being provided with high quality pharmaceutical drug. This is expected to provide immense growth opportunity to the market over the forecast period.
Market Restraints The lack of appropriate penalties for the counterfeiters across various countries is to encourage fake producers. This is expected to hamper the market growth of the anti-counterfeit pharmaceutical packaging. Moreover, the huge cost associated with the implementation of the anti-counterfeit technologies is further projected to hinder the market growth of anti-counterfeit pharmaceutical packaging.
Market Trends The pharmaceutical packaging manufacturers are focusing of increase in adoption of mobile phone readable tags, which are difficult to copy. These mobile phone readable tags are facilitating the brand owners to individually recognize and record the pharmaceutical products, and also helps in sending product-specific details directly to customers. Therefore, this is expected to foster market growth over the forecast period. In addition to this, there is also a rise in trend of using “edible micro tags and proprietary reader technology’ which is capable of identifying the brand, protecting the brand, and assure the quality of the medicine. Each tag has a unique code that can be scanned by using the company's proprietary equipment. Therefore, the rising adoption of edible micro tags and proprietary reader technology is expected to propel the market growth of anti-counterfeit pharmaceutical packaging over the forecast period.
Competitive Section: Company Names Major players engaged in the anti-counterfeit pharmaceutical packaging market are 3M Track and Trace Solutions, Avery Dennison Corporation, Alien Technology, Authentix, Inc., CFC International, Inc., Digimarc Corporation, Impinj, Inc., Sicpa Holding, ATL Security Label Systems, and Applied DNA Sciences
Few Recent Developments Authentix, Inc. Key Developments:
- In October 2016, the company announced its Sherlox, a new offering in anti-counterfeit, an end-to-end authentication offering for the brand that includes an integrated system.
Digimarc Corporation Key Developments:
- In July 2016, the Digimarc Corporation partnered with Diadeis, a global design and premedia provider to provide Digimarc Barcode. These barcodes improves ease and speed of scanning at checkout, creates valuable mobile engagement options in aisle and at home, and provides the foundation for numerous other valuable applications in brand management, manufacturing and logistics.
- In September 2016, Digimarc Corporation announced collaboration to bring DWCode to the German market and expanded its reach of invisible barcodes to create a new possibility for product identification
Impinj, Inc. Key Developments:
- In September 2016, Impinj, Inc. introduced Impinj Xspan RAIN RFID gateway for inventory management, assets tracking, and supply chain application.
- In 2016, Impinj enhanced ItemSense capability to ease the deployment, management, and monitoring of RFID solution.
Segmentation By Usage Feature
- Covert Features
- Overt Features
- Forensic Markers
- Tamper Evidence
- Track & Trace Technologies
- Serialization
- Identification System
By Technology
- RFID
- Active Tags
- Passive Tags
- Semi Active Tags
- Security Inks & Coatings
- Security Printing & Graphics
- Hologram
- Mass Encoding
- Barcode Application
- Digital Mass Serialization
- Digital Mass Encryption
- Others(Electromagnetic, surveillance technologies)
By Region
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East & Africa
