Airless packaging market is estimated to witness high growth owing to rise in the demand for skin care products and augmented shelf life
The airless packaging market is estimated to be valued at USD 6.72 billion in 2024, exhibiting a CAGR of 6.1% over the forecast period (2024-2031). Furthermore, the adoption of airless packaging is increasing across skin care and cosmetic products as it prevents the contamination and oxidation of products.
Rise in skin care products
The demand for anti-aging products, sunscreens, and other skincare products has increased significantly over the past few years. Airless packaging helps extend the shelf life of these products and prevents contamination. This is driving the adoption of airless bottles and jars in the skincare industry.
Augmented shelf life
Airless packaging provides an effective barrier against external factors, such as oxygen, moisture, and microbes, allowing formulas to stay fresher for longer. This doubling or tripling of product shelf life reduces waste and offers cost savings for manufacturers. It also provides convenience to consumers as they can use the product until the last drop without any product deterioration issue. The extended shelf-life attribute of airless packaging has wide acceptance among consumers and brands.
Growing Demand for Eco-friendly and Sustainable Packaging
The demand for sustainable and eco-friendly packaging solutions is growing across various industries. Airless packaging is considered more sustainable as it reduces the usage of packaging materials like plastic and glass by eliminating the need to fill the empty space inside containers. It also helps reduce the carbon footprint during transportation by decreasing the weight and volume of shipments. Many consumers are willing to pay extra for products packaged in airless containers due to environmental benefits. Various packaging manufacturers are focusing on developing innovative airless packaging solutions made from recyclable materials like aluminum and paper to cater to the rising demand for sustainable options.
Increasing Demand from Personal Care and Cosmetic Industry
The personal care and cosmetic industry is one of the largest end users of airless packaging globally. Airless containers help extend the shelf life of cosmetic products like foundation, serum, moisturizer, etc. by preventing oxidation and contamination through their contactless dispensing mechanism. It ensures products maintain texture and consistency over long durations. Leading personal care brands are switching to airless packaging for premium skincare and makeup ranges to provide better product protection and improve customer experience. The growing cosmetic industry coupled with rising focus on premiumization is driving the increased adoption of airless packaging in this sector.
High Material and Production Costs
Airless packaging requires specialized machinery, molds, and production processes which make the initial setup and manufacturing costs higher than conventional packaging types. Raw materials like plastic, glass, and aluminum used for airless containers are also relatively more expensive. This increases the unit cost of airless packs. Especially for low-cost mass consumer goods, the high costs associated with airless packaging limit their widespread adoption. Manufacturers often hesitate in switching to airless due to concerns over return on investment.
Lack of Standardization
There exists significant variability and lack of standardization when it comes to airless packaging designs, valve systems, and materials used across different end-use industries. This poses challenges in terms of supply chain integration, inventory management, and disposal systems. The irregular shapes and sizes of airless packs also result in inefficient space utilization during storage and transportation. The non-uniformity increases complexity and costs. Development of industry-wide standards can help address these issues and allow better utilization of airless packaging benefits.
Growing Demand from the Pharmaceutical Industry
Airless packaging helps protect pharmaceutical products from oxidation, evaporation and contamination - preventing deterioration of medication efficacy. They are highly preferred for packaging sensitive drugs, ointments and liquids. With rising healthcare spending and increasing demand for specialized drugs globally, the pharmaceutical industry offers huge untapped opportunity for airless packaging manufacturers. Technological developments allowing packaging of solids in airless containers will further drive adoption.
Innovation in Reusable and Refill Models
While airless containers help reduce material usage, producing fresh packs for every re-fill impacts sustainability. Manufacturers are innovating reusable airless packs that can be refilled multiple times or designing refill pouches/cartridges that clip inside the outer container. This improves recyclability and allows better resource utilization. Successful implementation of such refill models can propel future airless packaging demand across industries like personal care, hair care and household products.
Link: https://www.coherentmarketinsights.com/market-insight/airless-packaging-market-3519
Key Developments
- In March 2024, APC Packaging introduced an airless pump designed for skincare products.
- In 2023, Aptar Beauty and Pinard Beauty Pack unveiled their Future Airless PET packaging solution.
- In 2022, Aptar Food and Beverage, a leading company in airless packaging, announced its participation in Drinktec, the world's premier trade fair for the beverage and liquid food industry.
- In 2020, AptarGroup announced its intention to acquire Fusion Packaging (FusionPKG), a premium provider of airless and color cosmetics packaging.
Key Players
Cosmopack Industries, Aptar Group Inc., Albéa Beauty Holdings S.A., HCP Packaging, Quadpack Industries, Libo Cosmetics Company Ltd., Fusion Packaging, WestRock, ABC Packaging Ltd., Silgan Holdings Inc., Fusion PKG, Lumson S.p.A, Syscom Packaging Company, APG Packaging, O.Berk, Impacked Packaging, and TYH Container Enterprise Co., Ltd
