Starbucks has expanded its chilled RTD coffee product line in the UK, adding two additional plant-based types.
Starbucks' on-the-go Chilled Classics collection will now include the Oat Based Cappuccino and Oat Based Caramel Macchiato, in response to consumer demand for dairy-free options that fit smoothly into their daily routines. According to a press statement, the company's innovation team has worked hard to develop plant-based recipes that taste the same as its main dairy range.
Charlotte Oldham, Starbucks' marketing director for EMEA, stated, "Expanding the choices we offer to our consumers, regardless of their flavor preferences or lifestyles, is a testament to Starbucks' pioneering efforts to continuously innovate our product offering without ever compromising on taste."
The company has also launched two limited-edition products. The Starbucks Frappuccino Sip On sunlight iced coffee aims to capture 'feel good sentiments in a bottle,' with toffee and honey flavors that 'conjure the feeling of sunlight'. The package is brightly colored and has drawings of the sun and bumblebees. Oldham describes the limited-edition drink as a "chilled coffee treat with a fun and playful concept to provide consumers with a delicious moment of positivity".
In addition, a limited-edition Starbucks Blissful Retreat product has joined the Chilled Classics lineup to 'offer a quiet moment' for coffee aficionados. It is made with espresso, milk, mocha flavor, and notes of sea salt, and comes in packaging with 'calming' blue waves and a tropical paradise-themed design.
This month (January 2025), all of the new goods will be available at grocery and convenience stores countrywide.
CMI Research: Key Lactose free Food Market Insights
According to Coherent Market Insights (CMI), the lactose free food market is expected to exhibit a CAGR of 10.1% between 2024 and 2031, driven by rising incidence of lactose intolerance and milk allergy. The market, which was valued at approximately US$ 18.73 billion in 2024, is forecasted to exceed US$ 36.68 billion by 2031.
North America dominated the global lactose-free food industry as health awareness increased.
Analyst Opinion: Strategic Role in Lactose free Food Market Growth
According to senior consultant Yash Doshi, the lactose-free food market is predicted to rise steadily due to an increase in the global population of lactose intolerant people.
Conclusion: Business Takeaways
The lactose-free food market is expanding as customers seek dietary options, providing opportunity for firms to innovate and cater to various tastes. Starbucks' development of its chilled Ready-to-Drink (RTD) portfolio in the United Kingdom demonstrates the desire for convenient, on-the-go beverages, indicating a trend toward health-conscious, lifestyle-oriented offerings. This emphasizes the importance of product variety and consumer trends.
