
Hain Celestial Group-owned Garden Veggie Snacks brand is rolling out two new varieties of its Flavor Burst Tortilla Chips: Smoky BBQ and Sweet Tangy Chili.
Since the success of its original Flavor Burst lineup a year ago, the company has been adding to that lineup with these new ones to provide stronger, improved-for-you snacking with no artificial flavorings or preservatives.
The Smoky BBQ flavor has a rich, barbecue-flavored taste, and the Sweet Tangy Chili chips have sweet tangy chilli, corn, and colorful veggies. Both flavors hope to address the increasing demand for healthier snacks without sacrificing taste.
The new chips are gluten-free certified and have a mix of five vegetables – spinach, beet, red bell pepper, carrot and tomato – and non-GMO corn.
Ed Kaiser, director of marketing at The Hain Celestial Group, commented: "We understand that snackers increasingly are seeking out better-for-you solutions without sacrificing taste, and we're excited to respond with crave-worthy new flavors for Flavor Burst. Whether the snacker craves that nostalgic smoky barbecue flavor or a fashion-forward experience with the sweet-spicy zing of chilli, we have the ideal better-for-you snack in our Flavor Burst offering."
According to coherent market insights, the industry for snacks products will grow at high CAGR through the forecast period 2025-2032. It will be valued at high rate in 2025 and will propel through the estimated period. Heightened demand for ready to consume products is projected to drive industry size through the forecast period.
Also, Portability of food products and innovation in flavors are the factors propelling the demand for snack products industry globally says CMI’s senior research consultant Yash Doshi.
The Smoky BBQ chips are available in a 12oz bag exclusively at Walmart, while the Sweet Tangy Chili variety can be found in a 6oz bag at Kroger. These join the existing Nacho Cheese and Zesty Ranch flavors in the Flavor Burst line-up.
Source:
Ecommerce PLatform: (FOODBEV MEDIA Ltd.)
Company: Garden Veggie Snacks