WHEY PROTEIN ISOLATES MARKET ANALYSIS
Whey protein isolates Market Key Developments:
Leading players functioning in the global whey protein market are adopting various strategies such as new product launch and collaborations in order to maintain their dominating position in the global market.
For instance, in Jan 2015, Davisco, business unit of Agropur Inc., announced the increase in production capacity along with the extension of company’s BioZate product line, a family of hydrolyzed whey protein, complementing the existing whey protein product portfolio for food and nutrition applications.
In April 2019, Dymatize, a leading player in protein supplements announced the launch of new Elite protein bars and ISO 100 clear protein drinks serving the protein needs for company’s fitness consumers.
Furthermore, companies are participating in seminar and conferences in order to showcase their products to larger consumer base and increase sales. For instance, Cosucra, a company with nutritional expertise, sponsored innovative protein sampling station at 2018 Protein Trends & Technologies Seminar’s formulating with Proteins program held on May 23, 2018.
In October 2018, FrieslandCampina Ingredients Active Nutrition, engaged in dairy protein industry, are continuously undergoing various innovations in lifestyle and performance nutrition arena with the launch of an ultra-clean whey protein isolate.
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