Waterproof Socks Market, By Gender (Male and Female), By Age Group (Up to 15 years, 15 to 30 years, 30 to 45 years, 45 to 60 years, and above 60 years), and By Distribution Channel (Supermarket, Hypermarket, Specialty Stores, Convenience Stores, and Others), By Region (North America, Latin America, Europe, Middle East, Africa, Asia Pacific)

Published In : Mar 2023

Code : CMI1063

Pages :120

Formats :

Excel and PDF

Industry : Consumer Goods

Market Challenges And Opportunities

Driver:

Growing demand for multifunctional apparel and accessories

Growing demand for multifunctional apparel and accessories with properties such as windproof, waterproof, and breathable for outdoor activities such as snow sports as well as growing popularity of ecotourism are driving growth of the market for waterproof socks. The recent past has witnessed a trend of increasing consumer inclination towards anti-microbial waterproof socks such as Dexshell Coolvent, Hydroskin Wet Socks, in turn, fueling the growth of the waterproof socks market. Low market penetration in developing countries such as Brazil, Mexico, India, Thailand, Peru and others is one of the challenge to the waterproof socks market.

Restraint:

High cost base material for production

Waterproof socks are used in water sports, hiking, trekking, and walking and these socks provide high protection against water. Waterproof socks are made with strong base material such as thick wool, which is high in cost. Polycolon fabric and bamboos are some of high-end base material, which is used in production process and this high production cost will reflect overall cost of product. By using low cost base material manufacturer can counter this factor in global waterproof market.