WATER TRADING MARKET ANALYSIS

Market Challenges And Opportunities

Factors Driving Growth of the Global Water Trading Market:

Rapid urbanization, increasing global population growth, and economic developments in developing as well as developed nations have increased demand for cleaner water. For instance, according to United Nations Conference on Trade and Development (UNCTAD), the urban population share has been increased by 56.2 % across the globe. These factors have also created several issues for water management and resulting in lack of access to the sufficient and drinkable water. Improper water management has reduced the quality of water across the globe, and resulting in increasing several health-related concerns. However, water trading is benefiting the effective water management across several nations such as the U.S., Australia, South Africa, Chile, Iran, etc. The increasing adoption of water trading by the consumers across the globe due to enormous need for clean water is expected to fuel growth of the water trading market. Furthermore, the death toll from water-borne illnesses is rising, and they lack the funds to build infrastructure to tackle these health related issues. For Instance, according to a report published in 2020 by United Nations, water-borne diseases are responsible for 80% of overall diseases and deaths in developing nations. These factors have boosted global demand for cleaner water, thereby driving the market growth for water trading.