VIDEO TRANSCODING MARKET ANALYSIS

Video Transcoding MarketSize and Trends

Factors Driving Growth of the Global Video Transcoding Market

Rising social networking is fueling the growth of the video transcoding market over the forecast period.  People upload their life updates on various social networking sites such as Facebook, WhatsApp, Instagram, and others, where video transcoding is useful to adjust the size and quality of the video according to the site and device requirements. For instance, according to Coherent Market Insights, in 2017, there were around 2,378 Million social network users across the globe. Therefore, this increase in social networking usage among users is expected to boost the demand of video transcoding market globally.

Increasing adoption of cloud-based video transcoding solutions is expected to drive growth of the video transcoding market. Cloud-based video transcoding solutions are cost effective, customizable, scalable, and flexible. For instance, Qencode Inc. builds powerful cloud video transcoding platforms, which make video file 60% smaller without losing quality and improve quality on videos that use h.264 (AVC1), h.265 (HEVC), and VP9, MP4, HLS, and MPEG-DASH. Furthermore, cloud-based video transcoding is the preferred solution for distance education, which can transcode videos of syllabus or tutorials into the required format for displaying on user’s (student’s) device.

Video Transcoding Market: Taxonomy

By Component

• Software-based Solution
• Hardware-based Solution

By Application

• Telecommunication
• Media and Entertainment
• IT and Gaming
• Broadcasting
• Education

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East
• Africa