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North America has established itself as the dominant regional market for veterinary vaccines and is expected to hold 39.6% of the market share in 2024. With a strong presence of leading vaccine manufacturers and high pet ownership rates, the U.S. and Canada account for the majority of sales. Regulatory approvals are well-established in the region, allowing for a steady pipeline of new product launches yearly. Additionally, North American veterinary practices have deeply ingrained vaccine administration protocols. Combined with large procurement budgets of major buyers like veterinary hospitals and purchase alliances, stable and sizable demand is assured for suppliers. Some key vaccine categories where the region leads include core diseases like rabies, as well as emerging niche segments pertaining to canine and feline therapeutic applications. Export activity from North American players also contributes to their regional supremacy.
Among the fastest growing regional markets for veterinary vaccines is Asia Pacific. Rising pet ownership in China and India due to growing affluence as well as a cultural shift toward companion animals is fueling vaccine requirement. The massive scale and sheer number of livestock heads across Southeast Asian nations translates to huge volume potential as well. While regulatory structures and standards are still developing, regional vaccine manufacturing capacities are being established or expanded through partnerships and foreign direct investments. This allows for vaccines to be produced and priced more competitively versus imports. Local manufacturing also overcomes past constraints around reliable supply and cold chain management. Nations like Thailand and Indonesia have emerged as regional export hubs, where vaccines manufactured onshore are distributed farther afield within Asia Pacific and beyond. With continued economic expansion projected across multiple high-growth countries, the Asia Pacific region is viewed as prime for sustained double-digit percentage increases in veterinary vaccine consumption over the medium term.
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