Lack of awareness in developing or under-developed economies is expected to hinder the growth of the global veterinary services market. As cats and dogs are the two most common household companion animals that can be direct or indirect source of zoonotic infections.
Market Opportunities: Favorable Government Initiatives
Favorable initiatives by governments and market players to provide veterinary services are expected to drive the growth of the global veterinary services market. For instance, in May 2020, Ministry of Fisheries, Animal Husbandry & Dairying, government of India, launched mobile veterinary units (MVUs) in order to provide veterinary services at the farmers’ doorstep. The overall aim of the ‘Livestock Health & Disease Control programme’ of the government of India is to improve animal health.
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