YEAST-BASED SPREADS MARKET ANALYSIS

Yeast-based spreads such as marmite and vegemite are made from leftover brewer yeast after the brewing process and used in the manufacturing of processed food. These spreads are a rich source of vitamin B and B12 with a savory taste. The yeast-based products are used in food products such as breadsticks, cheese manufacturing, rice cakes, and milk chocolates, as well as pet food like Pedigree.

Market Outlook

The global yeast-based spreads market has witnessed significant growth in the recent past, owing to the increased depression, stress, and anxiety levels in the urban cities. This factor is expected to boost the demand for yeast-based spread products such as Vegemite, Marmite, etc. across the world.

Market Dynamics

Increasing awareness regarding the health benefits of consuming yeast-based spreads is fueling demand for yeast-based spreads products, which in turn, is estimated to propel the growth of the yeast-based spreads market during the forecast period.

Moreover, the rising demand for alcohol across the world is responsible for the growing brewing industry. According to, the National Beer Wholesalers Association (NBWA), the U.S. beer sector sells beer that worth more than US$ 119.3 billion each year. Moreover, the growth of the brewing industry has led to an increase in the leftover mass of brewer’s yeast which is used for manufacturing the yeast-based spreads. This is in turn is increasing the production capacity of yeast-based spreads products in the market.  

On the basis product type, the yeast-based spreads market is segmented into organic and conventional yeast-based spreads. Among these, the organic yeast-based spread segment is expected to witness significant growth in the coming years due to increasing awareness among the populace regarding healthy and organic food products.

The increasing health issues of the strokes, anxiety, high blood pressure, smoking and drinking, high bad cholesterol, and lifestyle diseases such as cancer, etc. are impacting the lives of people. According to the American Cancer Society, approx. 1.8 million new cancer cases are anticipated to be diagnosed in 2020. This is in turn growing awareness regarding the health and nutritional benefits of yeast-based spreads among consumer.

Among regions, the markets in Europe and North America are expected to account for a significant market share in the global yeast-based spreads market over the forecast period, owing to high demand for nutritional products from health-conscious consumers in these regions.

Key Players

Key players operating in the global yeast-based spreads market include Bega Cheese, Mars Foods, Unilever Plc., Marmite Food Extract Company, All Natural Foods of Stirling, Three Threes Condiments Pty. Ltd., Nature’s Blend, Jardox Ltd., Sanitarium Health & Wellbeing, Guinness, Yeast Extract, and Bramwells.

Market Taxonomy:

On the basis of product type, the global yeast-based spreads market is segmented into:

• Organic yeast-based spreads
• Conventional yeast-based spreads

On the basis of distribution channel, the global yeast-based spreads market is segmented into:

• Supermarkets & Hypermarkets
• Online Channels
• Convenience Stores
• Others

On the basis of region, the global yeast-based spreads market is segmented into:

• North America
  • U.S.
  • Canada
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Rest of South America
• Europe
  • U.K.
  • Germany
  • Italy
  • France
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • ASEAN
  • Australia
  • Rest of Asia Pacific
• Middle East
  • GCC
  • Israel
  • Rest of Middle East
• Africa
  • South Africa
  • Northern Africa
  • Rest of Africa