North America and Europe markets are expected to witness high growth owing to high prevalence of tinnitus in these regions
North America and Europe markets are expected to exhibit high growth over the forecast period. According to American Academy of Audiology, in 2014, 50 million people in the U.S. were reported to experience some form of tinnitus, while 12 million of them suffered from tinnitus. This high prevalence is expected to drive growth of the tinnitus management market in North America. In addition to this, governments in these regions are taking initiatives to standardize tinnitus treatment outcomes. For instance, the European Union in 2014, formed pan-European Tinnitus Research Collaboration Network, to establish an international standard for outcome measurements in clinical trials of tinnitus.
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