TEXT ANALYTICS MARKET ANALYSIS

Text Analytics Market by Deployment Model (Cloud, On-Premises), Application (Competitive Intelligence, Customer Relationship Management, Predictive Analytics, Fraud Detection and Brand Reputation), Organization Size (Small and Medium Enterprises and Large Enterprises), End Users (Banking, Financial Services, Insurance, Retail, E-Commerce, Telecommunications and Information Technology), and Geography - Global Trends and Forecast to 2025

Published In : Sep 2017
Code : CMI833
Pages :173
Formats :
Excel and PDF
Industry : Information and Communication Technology

Market Challenges And Opportunities

Text analytic is a process which is used to extract the insights from unstructured text. This insights help organizations to measure the customer expectations, product description, and also to understand the market trend. The increasing high volume and variety of data in feedback channels become one of the major drivers for the growth of text analytics market. The increasing data on feedback channels provides wealth information to the companies to analyze their customer demand. To improve their business process and customer experience, the companies are increasingly turning to text analytics to extract the insights from unstructured text generated by social media post, open-end survey questions and many more.