SUNFLOWER OIL MARKET ANALYSIS

Market Challenges And Opportunities

Global Sunflower Oil Market Drivers:

Growing demand for sunflower due to its various health benefits to propel market growth

Sunflower oil is one of the healthiest cooking oils available in the market. It has a wide range of benefits, including anti-inflammatory properties and a high level of essential fatty acids, making it an excellent choice for all of food preparation needs. It’s also a great source of vitamin E, which is essential for healthy skin and hair. It can help lighten skin marks and scars and is a powerful moisturizing agent. It’s also high in antioxidants, which helps to reduce oxidative stress and protect against harmful effects of UV radiation.

Increasing use of sunflower oil in non-food applications to foster market growth

Sunflower oil is an important vegetable oil. It is used in many different food products and has been around for thousands of years. It can be made into a variety of products and is often used in baking, snack foods, health and dietary supplements as well as for cooking. It is also used in many industrial processes, as a fuel and for making paints and coatings. There are several types of sunflower oil, each with its own properties and benefits. These include high oleic, mid oleic and linoleic varieties. Sunflower oil is also used in various emulsion for body and face. So it has wide use in personal care and cosmetic sector as well.

Global Sunflower Oil Market Opportunities:

Increasing use of sunflower oil for producing biodiesel is expected to serve major growth opportunities. Sunflower oil has high scope for offsetting petroleum diesel use, especially at the farm scale. The Oil composition of sunflower oil is similar to that of other vegetable oils, such as safflower and soy, and biodiesel from sunflower is projected to serve properties similar to biodiesel from soy.

Growing use of sunflower oil in multivitamins due to its numerous health benefits is expected to offer significant growth opportunities. Sunflower oil is a great way to add healthy fats to diet. They're higher in MUFAs and lower in PUFAs, which can make them less susceptible to oxidative damage during the refining process. In addition, sunflower oil has the ability to hydrate skin and improve its appearance. It can even help shrink pores and reduce the appearance of blemishes. Sunflower oil is a great source of Vitamin E which helps to reduce the risk of chronic diseases. It also increases immunity and improves the skin's barrier function.

Global Sunflower Oil Market Restraints:

Volatility in production and supply of sunflower oil

Factors such as political conflict          worldwide is causing fluctuation in production and supply of sunflower. For instance, the ongoing Ukrainian crisis has been threatening the availability of food and edible oil in countries that highly depend on on grain and other food exports from Ukraine and Russia.      This is expected to hamper the market growth.      

Side effects associated with consumption of sunflower oil

People allergic to sunflower may have side effects such as skin irritation, digestive issues, and dry mouth. Moreover, sunflower oil is also not suitable for people with diabetes. This factor is limiting the use sunflower oil, thereby hindering the market growth.