STEVIA MARKET ANALYSIS

Market News

Recent Developments:

New Product launches:

• In July 2022, Sweegen is a U.S.-based sweetener producer that offers a range of natural sweeteners and flavor solutions. The company is known for its commitment to reduce sugar and artificial sweeteners in the global diet by creating zero-sugar products by using its portfolio of modern sweeteners, such as Bestevia Rebs B, as well as sweet proteins like brazzein and thaumatin. The U.S.-based sweetener producer, Sweegen, introduced a new liquid stevia line, Bestevia LQ, at IFT FIRST, the Institute of Food Technologists meeting and exposition in Chicago. The sweeteners are intended to lower sugar in products, including concentrated fruit/flavored syrup, confectionary, liquid sweeteners, dessert toppings, and carbonated soft beverages.
• In March 2022, Cargill, Incorporated, a U.S.-based global food corporation, provides food ingredients, agricultural solutions, and industrial products. Cargill, Incorporated announced its strategy of sweetening stevia products with the commercial availability of its EverSweet + ClearFlo technology. According to the company, combining Cargill, Incorporated's stevia sweetener with a natural flavor, the new sweetener system provides multiple benefits, including flavor modification, faster dissolution, and improved solubility and stability in formulations.

Mergers and Acquisition:

• In October 2022, to meet and exceed customer demands for sustainable ingredients, Ingredion Incorporated is an ingredient solutions provider headquartered in the suburbs of Chicago. The company offers a wide range of products, including sweeteners, starches, nutrition ingredients, and biomaterials. Ingredion Incorporated collaborated with HowGood, a SaaS data platform with the largest food and personal care product sustainability database. This partnership will provide data transparency on Ingredient Incorporated’s top products and new product innovations, which, combined with Ingredient Incorporated’s aim of sourcing 99% of its global crop supply sustainably by 2025, will provide customers with sustainable solutions that consumers favor.