Stand-up pouches are containers which are capable of standing on their own. The base of the stand-up pouches is called guzzet. Stand-up packages are adopted by various end-use industries such as food & beverage, owing to their strong material holding capacity and less storage space compared to other packaging materials such as cartons and boxes. The stand-up pouches are capable of protecting the products from odor, moisture, and vapor.
Market Dynamics:
The growth of the stand-up pouches market is driven by the appealing appearance of the stand-up pouches and its features such as easy handling, and low cost of production, storing, and shipping. The market growth is also driven by its advantages such as improved shelf visibility, cost-effectiveness, and flexibility compared to glass products. Moreover, stand-up pouches improve the aesthetic appeal of products and provide convenience to customers for carrying products without any spoilage. However, the requirement of a large production space and huge investment in raw materials required for production of stand-up pouches are expected to hinder growth of the market.
Market Outlook:
Based on application, the food & beverage segment is expected to dominate the global stand-up pouches market by the end of 2027. In the food and beverage industry, stand-up pouches are extensively used for packaging sauces, pet food, ready-to-eat/frozen meal, candies, chocolates, snacks, dried fruits & nuts, and confectionery products. These pouches are sterilized, in order to protect the products from contamination, which makes stand-up pouches an ideal packaging solution in the food and beverage industry.
Among regions, Asia Pacific is expected to hold a dominant position in the global stand-up pouches market. The increase in demand for such packaging solutions from the densely populated countries such as India and China is driving the adoption of stand-up pouches. Demand for stand-up pouches within Asia Pacific is expected to rise further owing to factors such as, industrialization, rising disposable income which results in increasing consumption of packaged products.
Key players:
Key players operating in the global stand-up pouches market include Amcor Plc., Bemis Co. Inc., Berry Global Group, Inc., Coveris Holdings S.A., Huhtamaki Oyj., Mondi Group., Printpack, Inc., Sealed Air Corporation, Sonoco Products Company, Winpack Ltd, and others.
Market Taxonomy:
On the basis of Material Type, the Global Stand-Up Pouches Market is segmented into:
On the basis of Product Type, the Global Stand-Up Pouches Market is segmented into:
On the basis of Form, the Global Stand-Up Pouches Market is segmented into:
On the basis of Closure Type, the Global Stand-Up Pouches Market is segmented into:
On the basis of Application, the Global Stand-Up Pouches Market is segmented into:
On the basis of Region, the Global Stand-Up Pouches Market is segmented into:
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About Author
Shivam Bhutani has 6 years of experience in market research and strategy consulting. He is a Market Research Consultant with strong analytical background. He excels in market estimation, competitive intelligence (competitive benchmarking & profiling), pricing strategy, and primary research. He is skilled at analysing large datasets to provide precise insights, helping clients in developing effective market entry and growth strategies.
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