Sports Water Bottles Market, By Material Type (Plastic, Stainless Steel, Silicon, Aluminum, and Others), By Capacity (600ml-650ml, 700ml-750ml, and Above-750ml), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Grocery Stores, E-Commerce websites, and Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)

Published In : Feb 2025

Code : CMI4864

Pages :120

Formats :

Excel and PDF

Industry : Consumer Goods

Market Challenge - Cheap and easily available use-and-throw water bottles in stores

One of the major challenges faced by the sports water bottles market is the availability of cheap use-and-throw plastic water bottles in stores. Consumers find it more convenient and affordable to buy multi-packs of cheap plastic water bottles from local stores instead of investing in a high-quality, reusable sports water bottle.

For Instance, according to data released by UNEP (United Nations Environment Programmed) in April 2023, global plastic pollution entering oceans could triple by 2040, totaling over half a billion metric tons. Furthermore, the abundance of plastic bottle litter and non-biodegradability of plastics poses serious environmental concerns, shifting demand towards sustainable alternatives has proven difficult. The sports water bottle industry needs to focus on effective strategies to promote reuse over single-use and highlight long-term cost savings to overcome this challenge.

Market Opportunity - Innovation of lightweight and durable materials for market

The sports water bottles market possesses significant opportunities related to innovation in materials. The demand for high-performance, lightweight bottles that can withstand wear-and-tear during exercise offers scope for novel material development.

For Instance, according to United Nations Environment Program (UNEP), by 2050 around 75% of world population will be living in urban areas putting pressure on energy and water resources. Lightweight water bottles with insulation can play a role in meeting the Sustainable Development Goals of environment protection and well-being. Tailoring material properties suit varied sporting contexts from jogging to mountain biking opens new customer segments.