SOUTH AMERICA RESIDENTIAL WATER TREATMENT EQUIPMENT MARKET ANALYSIS

South America Residential Water Treatment Equipment Market 2016-2026

Residential water treatment is done to reuse water across the residential sector. Water treatment composed of physical and chemical separation process which remove unwanted elements and contaminants from water. Reverse osmosis, ultra violet, and gravity/media are some of the types of purification equipment. Presence of non-microbiological contaminants such as lead, nitrogen, arsenic, and fluoride affect the quality of drinking water and leads to various chronic disease. Water treatment equipment is best for eliminating such harmful contents present in the water.

The South America residential water treatment equipment market is projected to reach around US$ 847.3 million by the end of 2027, in terms of revenue, growing at CAGR of 8.9% during the forecast period (2019-2027).

Drivers

Increasing industrialization and rapid use of pesticides leading to poor water quality is driving demand for residential water treatment equipment in South America. According to the Coherent Market Insights, in South America, 40-60 percent of water comes from groundwater aquifers that are facing ever-growing pollution from over-mining and agriculture. Therefore, the rising usage of pesticides in the region is expected to foster market growth.

Growing urban population across South America countries is one of the major factors driving the market growth of residential water treatment equipment. A UN-Habitat report stated that by 2050, 90% of the South American population will be living in cities, and countries such as Brazil may reach this level by 2020. Moreover, over 85% of the population of Argentina, Brazil, and Chile live in urban areas. This factor is expected to propel the growth of the South America residential water treatment equipment market.

On basis of the country, Brazil dominated the South America residential water treatment equipment market in 2018, accounting for 61.5% share in terms of value, followed by Argentina and Rest of South America, respectively.

Figure 1. South America Residential Water Treatment Equipment Market, Revenue Share (%), By Country, 2018

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Market Restraints

Low availability of product as the residential water treatment equipment market in South America is highly untapped, and lack of availability of water purifiers is exepcted to hinder the market growth over the forecast period. Hence, low availability of water treatment equipment is expected to restrict the South America growth of residential water treatment equipment.

Sometimes not all the impurities get removed which are present in a minute in quantity. This factor is expected to restrict the adoption of the water purification system, in turn hampering the growth of South America residential water treatment equipment over the forecast period.

Market Opportunities

The rising number of water treatment plant in South America is expected to offer lucrative growth opportunities over the forecast period. For instance, in October 2017, Enel, through its renewable subsidiary Enel Green Power Peru, has started operating a nanotechnology-based wastewater treatment plant for the construction site of its Wayra I wind project in Marcona, Ica Region, a one of a kind wastewater treatment plant in South America.

The growing construction industry in the South America region is projected to augment the market growth of water treatment equipment over the forecast period. According to the South America News, the Peruvian construction industry’s output value was estimated to be US$ 28.7 billion in 2018. This is projected to grow to US$ 36.6 billion in 2023 (measured at constant 2017 US dollar exchange rates), close to an annual rate of 5%.

Figure 2. South America Residential Water Treatment Equipment Market – Opportunity Analysis

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Figure 3. South America Residential Water Treatment Equipment Market, Revenue Share (%), By Purification Equipment, in 2018

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On the basis of purification equipment, in 2018, reverse osmosis purification equipment has accounted the largest market share of 41.4% in terms of value, followed by ultra-violate and gravity purification equipment respectively.

Market Trends

Growing preference for amalgamated systems due to the increasing disposable income of people across developed cities such as Argentina, Chile, and Brazil is expected to augment the market growth. Moreover, rising awareness regarding the benefits of residential water treatment equipment based on advanced technologies such as RO+UV, RO+UV+UF, RO+UF will further favor the market growth over the forecast timeframe.

Increasing initiatives by manufacturers in South America to develop their product portfolio in water treatment equipment with good aesthetics is projected to foster the market growth in the near future. According to the Coherent Market Insights, players in the region such as Europa Group, Lorenzetti and IBBL have manufactured water purifiers using activated media technology, and are especially designed aesthetically to add to the kitchen decor.

Figure 4. South America Residential Water Treatment Equipment Market – Value Chain Analysis

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Competitive Section:

Key players operating in South America residential water treatment equipment market Eureka Forbes, Panasonic Corporation, LG Electronics, HUL Pure It, Koninklijke Philips N.V., Ceramica Stefani S.A., Lorenzetti S.A., PSA Industrias Pugliese S. A., Europa Group, Indústria Brasileira de Bebedouros Ltda. S.A.