SOUPS MARKET ANALYSIS

Regional Analysis

Soups Market Outlook

• Europe holds a major share in the global soups market. This is, as a result of the growing demand for high-quality meals that can be prepared in short time. The U.K., France, Russia, Spain, and Germany are the major contributors to the growth of soups market in this region.
• Asia Pacific is projected to be the fastest growing market over the forecast period, owing to the availability of a wide variety of products in the market and changing consumer preference toward healthier products. Furthermore, abundance of raw materials, especially in India and China, is further fueling the growth of soups market. The market in Asia Pacific is highly cost competitive, owing to which, many brands such as Knorr by Unilever Plc. are launching inexpensive variants in local authentic flavors to attract consumer attention.
• North America soups market is expected to witness significant growth over the forecast period. The U.S. Food and Drug Administration has imposed stringent regulations on safety of food products such as soups, which plays a pivotal role in market growth.
• In Latin America, Middle East, and Africa, increasing per capita income, health awareness, industrialization, literacy, and changing consumer preferences are projected to be the market drivers