North America accounted for the largest market share of around 42% in 2018 owing to increasing sale of smokeless products in the region. For instance, according to Centers for Disease Control and Prevention, U.S., the total amount of smokeless tobacco products sold in the U.S. was 127.81 million pounds in 2014 which increased to 129.36 million pounds in 2015. According to the same source, three companies – British American Tobacco, Swedish Match, and Altria Group Inc. accounted for around 98% of the U.S. smokeless tobacco market with combined sales revenue of more than US$ 6 billion.
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