SMART BABY THERMOMETERS MARKET ANALYSIS

The global smart baby thermometers market is estimated to be valued at US$ 623.5 Mn in 2023, and is expected to exhibit a CAGR of 9.7% during the forecast period (2023-2030).

Analysts’ Views on Global Smart Baby Thermometers Market:

The global smart baby thermometers market is poised for robust growth and evolution in the coming years, driven by a convergence of technological advancements, shifting parental preferences, and a heightened focus on infant health and well-being. Technological innovations will continue to be a driving force. Smart baby thermometers have become even more sophisticated, offering greater accuracy, faster readings, and a wider array of features. These features include real-time temperature tracking, fever alerts, and integration with other smart devices, making them an integral part of modern parenting. The ongoing integration of smart baby thermometers into broader healthcare ecosystems is a notable trend. These devices will facilitate easy sharing of health data with healthcare providers, enhancing their role in early diagnosis and treatment.

Figure 1. Global Smart Baby Thermometers Market Share (%), By Product Type, 2023

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Global Smart Baby Thermometers Market– Drivers

• Technological Advancements: The smart baby thermometers market is experiencing substantial growth, fueled by a combination of evolving parental preferences and an increasing focus on infant health and well-being. However, technological advancements are a primary driver of the smart baby thermometers market. These advancements have transformed traditional thermometers into sophisticated, user-friendly, and connected devices. Smart baby thermometers employ advanced sensor technology for improved accuracy and can sync with smartphones and tablets via dedicated apps, allowing for remote temperature monitoring and data storage. Additionally, fever alerts are a common feature of smart thermometers. These alerts let parents know when their child's temperature exceeds a certain level, allowing for prompt action.  As technology continues to evolve, smart baby thermometers are likely to become even more sophisticated, further solidifying their position as essential tools in modern infant care.

• Increasing Integration of Internet of Things (IoT): Internet of Things (IoT) integration is a significant driver of the smart baby thermometers market. These devices seamlessly connect to the IoT ecosystem, allowing parents to receive temperature alerts and updates on multiple devices, including smartphones, smart speakers, and wearable tech. This connectivity enhances their usability and appeal, making them an integral part of modern parenting. It also facilitates remote monitoring, ensuring that parents are always informed about their baby's health status, thus contributing to the growing demand for smart baby thermometers. As IoT technology continues to advance, the integration of these devices into the connected home is expected to drive further market growth. According to an article presented at the 2nd International Conference on BioSignal Analysis, Processing, and Systems (ICBAPS) in July 2018, IoT-based infant body temperature monitoring offers a convenient solution for parents for monitoring their baby’s health.

Figure 2. Global Smart Baby Thermometers Market Share (%), By Region, 2023

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Global Smart Baby Thermometers Market- Regional Analysis

Among region, North America is estimated to hold a dominant position in the global smart baby thermometers market over the forecast period. North America is estimated to hold 33.5% of the market share in 2023. The North America smart baby thermometers market is expected to witness significant growth in the near future due to the increasing incidence of flu among babies in the region. According to a report published by the Centers for Disease Control and Prevention in June 2021, the total number of flu-related deaths in babies peaked in 2019–2020 season with 199 flu-related pediatric deaths. The increasing incidence of flu-related deaths has alarmed parents and increased health awareness among babies in the region.

Global Smart Baby Thermometers Market – Impact of Coronavirus (COVID-19) Pandemic

• The COVID-19 pandemic has had a significant impact on the smart baby thermometers market. While this market was already experiencing growth due to increasing parental awareness and technological advancements, the pandemic further accelerated its expansion. With the heightened focus on health and hygiene during the pandemic, parents became more vigilant about monitoring their baby's health. Smart baby thermometers, with their remote monitoring capabilities, offered a convenient and non-invasive solution for tracking temperature and identifying potential illnesses. Further, smart baby thermometers became an essential tool for parents to share accurate temperature data with healthcare professionals, reducing the need for in-person visits and minimizing potential exposure to the virus.
• Several players entered into strategic partnerships to avail smart baby thermometers on a large scale to spot potential COVID-19 outbreaks. For instance, in January 2021, IntraEdge, the company behind Truyo Privacy Compliance and Health-Check Management Solutions, partnered with Kinsa Inc., a health technology company, to distribute Kinsa Inc.’s smart thermometers to monitor public health across distributed workforce.
• However, like many other industries, the smart baby thermometers market faced supply chain disruptions due to lockdowns and restrictions. This resulted in temporary shortages and delays in product availability.
• While the initial surge in demand may have been pandemic-driven, the long-term outlook for the smart baby thermometers market remains positive. The experience of the pandemic has highlighted the benefits of remote health monitoring, and parents are likely to continue using these devices even as the pandemic subsides.

Global Smart Baby Thermometers Market- Segmentation

The global smart baby thermometers market is segmented into product type, distribution channel, and region.

• Based on product type, the market is segmented into ear thermometer and infrared thermometer. Out of which, the infrared thermometer segment is expected to hold a dominant position in the global smart baby thermometers market during the forecast period due to increasing product launches by key market players.
• Based on distribution channel, the market is segmented into hospital pharmacies, retail pharmacies, and online pharmacies. Out of which, retail pharmacies is expected to dominate the market over the forecast period owing to its broader geographical penetration.
• Based on region, the market is segmented into North America, Latin America, Europe, Asia Pacific, Middle East and Africa. Out of which, North America is expected to dominate the market over the forecast period owing to higher concentration of key market players in the region.
• Among all the segmentation, the infrared thermometer segment is expected to dominate the market over the forecast period due to increasing technological advancements in infrared thermometers.

Global Smart Baby Thermometers Market- Cross Sectional Analysis

• The infrared thermometer segment is expected to lead the North America smart baby thermometers market by product type over the forecast period. This dominance can be attributed to the high incidence of neonatal jaundice in the region. According to a study published in StatPearls, a peer-reviewed journal, in February 2023, 1 in 12,000 live births will have biliary atresia (BA), which is the most common cause of conjugated jaundice in infants. Thus, the high prevalence of jaundice and associated fever in infants is expected to drive the smart baby thermometers market in the region.

Global Smart Baby Thermometers Market : Key Developments

• In May 2020,  Kinsa Inc. and CrushTheCurveIdaho, a nonprofit organization founded by Idaho businesses, partnered to distribute 65,000 of the smart thermometers to parents across Idaho to monitor their baby’s health.

Global Smart Baby Thermometers Market: Key Trends

• Integration of artificial intelligence: One prominent trend in the smart baby thermometers market is the integration of artificial intelligence (AI) and machine learning capabilities. These technologies enable smart thermometers to not only provide accurate temperature readings but also analyze data to offer valuable insights. For instance, they can predict fever patterns, suggest appropriate actions, and provide guidance on fever management. AI-powered smart thermometers can learn from historical data, adapting to a baby's unique health profile. This trend enhances the device's utility, making it a more proactive and personalized tool for parents, ultimately contributing to better infant healthcare and parental peace of mind.

Global Smart Baby Thermometers Market: Restraint

• High cost compared to traditional thermometers: One significant restraint in the smart baby thermometers market is the issue of affordability. These devices, often equipped with advanced technology and connectivity features, can be relatively expensive compared to traditional thermometers. This cost barrier can deter some parents, particularly in low-income or developing regions, from adopting smart thermometers.
• Counterbalance: Manufacturers and healthcare providers need to address this challenge by offering more affordable options and exploring partnerships or subsidy programs to ensure that all parents, regardless of their economic status, can access these valuable healthcare tools for their infants' well-being.

Global Smart Baby Thermometers Market - Key Players

Major players operating in the global smart baby thermometers market include B. Braun Melsungen AG, Briggs Corp., EASYTEM Co. Ltd., Exergen Corp., FEVERSMART, iProven, Kinsa Inc., Koninklijke Philips NV, OMRON Corporation, and Paul Hartmann AG