Sleeve Labels Market, By Raw Material (Polythene Terephthalate Glycol, Polyvinyl Chloride, Oriented Polystyrene, Polypropylene, Polyethylene, and Others), By Type (Stretch Sleeves and Shrink Sleeves), By End-use Industry (Food, Beverages, Pharmaceuticals, Personal Care and Home Care, Chemicals, and Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
In April 2024, Nestlé USA launched a significant sustainability initiative by introducing new recyclable shrink sleeve labels for its Nesquick ready-to-drink products. These innovative labels utilize advanced light-blocking print technology, making them compatible with the U.S. recycling system. This initiative not only enhances the recyclability of the packaging but also aligns with the growing consumer demand for eco-friendly options.
In September 2021, Huhtamaki Oyj finalized its acquisition of Elif Holding A., a key player in the sustainable flexible packaging sector. This strategic move aims to strengthen Huhtamäki Oyj flexible packaging business, particularly in emerging markets. By leveraging Elif’s expertise, Huhtamäki Oyj intends to reinforce its position as a leading provider of innovative and sustainable packaging solutions for global fast-moving consumer goods (FMCG) brands.
In January 2021, Huhtamäki Oyj also expanded its flexible packaging division by acquiring the assets and operations of Mohan Mutha Polytech Private Limited (MMPPL) for approximately USD 10 million, debt-free. This acquisition, which took effect on January 10, 2020, enhanced Huhtamaki's capabilities in the flexible packaging market and demonstrated a strategic effort to broaden its market presence and service offerings in this rapidly growing industry. Mohan Mutha Polytech Private Limited (MMPPL) is a company that primarily operates in the manufacturing and supply of plastic products. Based in India, the company is part of the Mohan Mutha Group, which has diverse business interests spanning various industries, including real estate, plastics, and manufacturing.