SKI GEAR AND EQUIPMENT MARKET ANALYSIS

Ski Gear And Equipment Market, By Product Type (Clothing, Heargear, Ski and Poles, Footwear, and Others), By Application (Male, Female, and Kids), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online, and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

In January 2024, Atomic launched new ‘24-25 skis, boots, and headwear
In April 2024, RMU launched its 2024-2025 ski collection, and it includes several brand-new models, tweaks to some of their mainstays, and several other updates
In May 2022, Amer Sports and Liesheng completed a transaction in which Amer Sports divests Suunto to Liesheng. Amer Sports’ strategy is to focus on developing internationally recognized sporting goods brands within the lifestyle, apparel, and footwear segments with a strong focus on direct-to-consumer channels, as well as an enhanced presence in large markets such as China and the U.S.