The major challenge for the global sachet packaging market is environmental concerns related to non-biodegradable plastic used for packaging. Single-use sachet packaging made from plastic is a major contributor to plastic pollution worldwide. Strict government regulations and bans on single-use plastic in many countries may hamper the growth of this market to some extent. However, the market players are responding to this by increasing their product portfolio to include biodegradable and recycled content packaging options.
Opportunities: Growing demand for small and affordable packaging
The growing demand for small and affordable packaging from consumers is driving the market growth. Sachet packaging provides a perfect solution for sample sized products and helps consumers to try new products at minimal costs. Furthermore, rural areas with lower purchasing power are increasingly adopting sachet packaging.
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