The major factor driving the growth of the SaaS (Software as a Service) enterprise applications market is the rising adoption of cloud-based services by all end-use industries such as manufacturing, BFSI, retail, healthcare, owing to features such as enhanced scalability and flexibility of SaaS based deployment option. As SaaS is an on-demand solution, small organizations can use a software application without having to purchase it. Which, in turn, will save the cost of installing large servers, infrastructure overheads, cost related to additional resources and inventory management cost due to SaaS based deployment option.
Additionally, rising internet penetration across the globe is facilitating the adoption of SaaS enterprise application market. For instance, according to Our World in Data, globally the number of internet users has increased from 413 million in 2000 to 3.4 billion in 2016, and China, India, and the U.S. are the top countries with the most number of internet users.
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