PROTEIN COOKIE MARKET ANALYSIS

Protein Cookie MarketSize and Trends

Global protein cookie market is projected to reach US$ 47.78 Bn by 2030, exhibiting a CAGR of 5.94% over the forecast period, owing to increasing consumption of protein cookies and growing awareness regarding health benefits of such cookies.

Key market players are focusing on manufacturing of protein cookies with various flavors, and this is expected to drive the global protein cookie market growth. For instance, Quest Nutrition’s chocolate chip cookies, peanut butter cookies, oatmeal raisin cookies, snickerdoodle cookies, double chocolate chip cookies, and others. Moreover, growing health awareness has led to high health expenditure among the populace, and this is also expected to increase demand for protein-based cookies with plant and animal sources. According to the World Bank data, in 2014, worldwide health expenditure was 9.60% of the global GDP, which increased to 10.02% in 2016.

Global Protein Cookie Market- Regional Analysis

Among region, North America is expected to account for a significant market share during the forecast period, owing to growing bakery and confectionery industry in this region. According to Market Access Secretariat Global Analysis Report published by Agriculture and Agri-Food department of Canada, in May 2016, European Union observed 126 new cookie launches in 2014, which was increased by 41.27% and reached 178 launches by August 2015. These cookies consist of protein cookies, and therefore the European protein cookie market is further expected to witness various product launches during the forecast period.

Figure 2. Global Protein Cookie Market, By Region, 2022

Global Protein Cookie Market - Trends

Among flavor, the chocolate segment is expected to witness significant growth during the forecast period,  owing to health benefits associated with chocolate consumption such as reduction in blood pressure, and improvement in blood circulation. High cocoa content in chocolate is a good source of antioxidants that aids in slowing ageing process. Moreover, chocolate increases serotonin levels in the brain and the gut, and improves functioning of the immune system.

Among protein source, the animal source segment is expected to witness significant growth during the forecast period, owing to presence of whey protein as a key ingredient in protein cookies.