Probiotics market was valued at US$ 58.9 Bn in 2022, and is expected to exhibit a CAGR of 8.3%, in terms of revenue, over the forecast period (2023-2030) to reach US$ 111.8 Bn by 2030. Probiotics are living microorganisms that have been shown to improve health when taken or administered in the body. They can be found in yoghurt and other fermented food items, as well as nutritional supplements and cosmetics. Probiotics are created by first selecting the strain of microbe, then growing it on medium, fermenting it, concentrating it in a centrifuge, and finally combining it into a powder. The International Scientific Association for Probiotics and Prebiotics defines "probiotics" as "live microorganisms that confer a health benefit on the host when administered in adequate amounts." Probiotics can replenish the digestive system with beneficial microorganisms while neutralizing toxic ones. Beneficial microorganisms appropriately ferment meals and boost health.
Probiotics Market - Impact of Coronavirus (COVID-19) Pandemic
The covid-19 epidemic has produced a shift in consumer purchase habits, ultimately influencing demand for the diet being followed. Consumers choose high-nutritional-value products to junk or processed foods. In the United States, sales of the product have increased significantly as consumers seek nutritional boosters to stay healthy and immune. Probiotics in various forms have been available in pharmacies and retail stores since then. Fear of infection has led in the adoption of healthy lifestyles, creating demand for the sector. Due to the risk of viral infection across all age groups, manufacturers are developing probiotics that can have positive results for everyone.
Probiotics Market - Trends
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