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POULTRY KEEPING MACHINERY MARKET ANALYSIS

Poultry Keeping Machinery Market, By Product Type (Feeding Equipment, Drinking Equipment, Heating Equipment, Egg Handling Equipment, and Others), By Application (Broilers, Layers, Breeders, and Others), By End User (Commercial Farms, and Smallholder Farms), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)

Poultry Keeping Machinery Market Size and Trends

Global poultry keeping machinery market is estimated to be valued at US$ 5.36 Bn in 2024 and is expected to reach US$ 7.23 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 4.4% from 2024 to 2031.

Poultry Keeping Machinery Market Key Factors

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Global poultry keeping machinery market is expected to see positive trends driven by  growing demand for poultry products due to increasing population, rising disposable income, and changing dietary preferences. Growing focus on animal welfare and use of advanced technology to optimize efficiency of poultry farming operations is further expected to boost the growth of this market. Adoption of fully automated systems for feeding, watering, egg collection, and manure removal is increasing globally. Rising demand for mechanization to deal with challenges associated with labor shortage in agriculture industry also provides growth opportunities. However, high initial investment and maintenance cost of machinery may limit their adoption in some emerging economies such as U.S., Canada, China, etc.

Growing global demand for poultry products

The demand for poultry products is growing rapidly across the world. People are consuming more chicken, duck and other poultry meats in their daily diets. This is mainly due to few key factors. Poultry meat is leaner than red meat and it is considered healthier option by many. With growing health consciousness, many individuals prefer to eat chicken over beef or pork. This increasing preference for white meat over red meat is driving the demand for poultry products globally.

At the same time, population is rising steadily around the world. With more mouths to feed, the demand for animal protein is rising exponentially. Poultry farming helps meet this demand as chicken and duck grow faster and require less feed input compared to other meats. It allows commercial poultry farms to produce meat at lower costs. This makes poultry affordable for growing masses in developing nations like Japan, Canada, U.S., etc. Affordability along with preference for white meat ensures rising poultry consumption even in price-sensitive markets.

Urbanization is another global trend influencing the food habits. Availability of varied poultry products through organized retail has further boosted the urban demand. Rising disposable incomes in developing countries help boost poultry consumption in urban population.

As poultry consumption continues to rise sharply across regions, commercial poultry farms are under pressure to scale up their operations and produce larger volumes to meet this demand. This growing demand motivates significant investments in latest poultry keeping machinery that can help increase productivity on farms.

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Increasing adoption of automated farming technologies

Around the world, agricultural practices are becoming more technology driven and automated. Advancements in robotics, IoT, data analytics are finding widespread applications in commercial farming. Poultry industry is no exception to this trend of increasing mechanization and automation.

Keeping large flocks of chickens require round-the-clock monitoring and care. Managing environmental controls, feed distribution, waste removal in huge poultry sheds poses operational challenges. Manual labor dependent practices are giving way to autonomous systems that can perform repetitive tasks more efficiently. For instance, automated feed conveyors, water dispensers ensure timely supply of inputs with minimal human intervention.

Sensors deployed inside the sheds continuously track critical parameters like temperature, humidity and send alerts in case values go beyond set thresholds. This helps maintain optimal living conditions for birds. Cameras equipped with computer vision also monitor flocks for any health issues or unusual behaviors.

When it comes to processing of birds after growth phase, automated slaughtering lines equipped with robots and conveyor systems ensure yields are maximized with minimal handling of the carcasses. This maintains hygiene and reduces chances of contamination.

For instance, in November 2022, Godrej Agrovet Limited (GSA), a diversified agribusiness company and a subsidiary of Godrej Industries Limited, partnered with a leading agricultural university to develop innovative poultry farming techniques. GSA, known for its expertise in animal feed, crop protection, oil palm, and dairy businesses, aims to enhance productivity and sustainability in the poultry sector through this collaboration. The partnership will focus on research and development of advanced feeding strategies, disease management protocols, and precision farming methods to optimize poultry performance while minimizing environmental impact.

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