POTATO PROCESSING MARKET ANALYSIS

Regional Analysis

Market Regional Insights:

• Europe is expected to be the largest market for potato processing, accounting for over 42.0% of the market share in 2023. Europe is witnessing significant demand for high-quality and nutritious processed and convenience foods. Several key players are using innovative processing and packaging technologies to attract consumers.
• North America accounted for over 26.0% of the market share in 2023, as potato containing processed foods are of high demand in this region owing to busy lifestyles of consumers, affordability, and taste
• Asia Pacific accounted for over 19.0% of the market share in 2023, owing to changing eating habits and improvements in the standard of living. Also, the abundance of raw materials and cost competitiveness act as major growth drivers.