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POLYPHENOL MARKET ANALYSIS

Polyphenol Market, By Source (Grapes, Green Tea, Cocoa, Berries, Other Sources), By Application (Functional Foods, Dietary Supplements, Beverages, Other Application), By Geography (North America, Latin America, Europe, Middle East & Africa, and Asia Pacific)

Polyphenol MarketSize and Trends

The global polyphenol market was valued at US$ 1,703.9 Mn in 2022, and is expected to exhibit a CAGR of 6.2%, over the forecast period (2023-2030) to reach US$ 2,750.6 Mn by 2030. Polyphenol is widely used in the manufacturing of phenylmagnesium bromide, which is used as a Grignard reagent. The reagent is used as an intermediate in the manufacturing of various organic chemicals such as benzoic acid, triphenylmethanol, and others. Polyphenol is also used in the synthesis of other organic chemicals such as para-bromonitrobenzene and bifenthrin alcohol. The dietary supplements segment is the largest application segment for polyphenols, accounting for a significant share of the market. Polyphenols are also used in the food and beverage industry, particularly in the production of functional foods and beverages that offer health benefits beyond basic nutrition. In addition, polyphenols are increasingly being used in the cosmetics industry, where they are valued for their anti-aging and skin-protective properties

Global Polyphenol Market: Trends

  • Growing demand for natural food color: Purple food coloring is gaining traction in the market due to growing demand for natural food coloring. For instance, growing demand can be seen in the increasing popularity of natural food colors in the beverage industry. In 2020, PepsiCo announced that it would be replacing artificial colors in its products with natural alternatives. The company cited consumer demand for natural ingredients as the primary reason for the switch. Similarly, Coca-Cola has also been working to replace synthetic colors with natural alternatives in its products.
  • Antibacterial property of polyphenol: Polyphenols are a group of naturally occurring compounds found in plants, which have been shown to possess a wide range of health benefits. One of the most interesting properties of polyphenols is their antibacterial activity. Several studies have demonstrated that polyphenols can inhibit the growth of a variety of bacteria, including both Gram-positive and Gram-negative bacteria. This antibacterial activity is thought to be due to the ability of polyphenols to disrupt the bacterial cell membrane, interfere with bacterial DNA replication, and inhibit bacterial enzymes.

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