Key Developments
Key players are adopting new product launches, merger and acquisition in order to gain market share in the global polyolefin resin market. For instance, In 2017, The Washington-based Association of Plastic Recyclers (APR) has announced the launch of its Recycling Demand Champion Campaign, a new program designed to expand market demand for recycled resins and to improve plastic recycling in North America. The APR Recycling Demand Champion Campaign aims to increase the use of polyolefin such as polypropylene or polyethylene postconsumer resin (PCR) by focusing on work in process (WIP) items used in manufacturing, such as trash cans, pallets and tote boxes.
In October 2019, Borealis launched new BorPure resin at the K 2019. The new BorPure resin is designed for flip-top cap application. The new launched BorPure RF777MO. This new resin has Borstar Nucleation Technology (BNT) and it has been designed for use in flip-top caps, a growing caps and closures market segment.
In October 2019, the Braskem the polyolefins producer in the Americas and producer of biopolymer in the world. The company has launched its new I’m Green Recycled polypropylene (PP) in the United States. The new I'...
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