Global Polyol Sweeteners Market - Regional Insights
North America has dominated region because of the growing popularity of clean-label products, this region to see significant growth With a market share of 44.20%, in 2022. The growing popularity of sugar-free foods and beverages is driving the growth of the global polyol sweeteners market in the region. New product launches by beverage giants, such as sugar-free energy drinks, soda, and soft drinks containing these sweeteners, are expected to contribute to the region's market growth.
Europe is expected to hold a significant market share in the global polyol sweeteners market over the forecast period. This can be attributed to increasing government initiatives in the region to reduce sugar content in food products as higher sugar intake can have adverse effects on human health and lead to diseases such as diabetes. According to the report, ‘Sugar Reduction: Achieving the 20%’ published in March 2017 by the department of ‘Public health England’ of the government of U.K, in August 2016, the U.K. government set the aim to reduce the overall sugar content of food and beverage products by at least 20% by 2020. Therefore lowering sugar consumption is expected to shift consumer preference towards non-sugar-based sweeteners, which in turn is expected to drive growth of the global polyol sweeteners market in the region.
Asia Pacific is the fastest-growing region in the global market. Asia Pacific held a significant revenue share in the global polyol sweeteners market in 2022, owing to the growth of end use industries such as bakery and dairy industries in the region. For instance, according to the India Brand Equity Foundation (IBEF) report on ‘Agriculture & Allied industries’ published in April 2018, in India, the dairy sector is expected to register a CAGR of 15% from 2016 to 2020 to reach US$ 146.2 billion by 2020.
Figure 2. Global Polyol Sweeteners Market, By Region, 2022
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