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North America has established itself as the dominant region in the global pet milk replacement products market. The region is expected to account for 38.7% of the market share in 2024. Being one of the earliest adopters of pet humanization trends, the U.S. and Canada have seen widespread acceptance of milk replacement formulas as a key part of pet nutrition. American pet owners see milk replacers as a necessity rather than a substitute, with many feeding it to pets throughout their life. The region also has a highly organized pet retail distribution network, helping milk replacers reach both large franchise stores and thousands of independent pet shops across cities and towns.
Meanwhile, the Asia Pacific region has emerged as the fastest growing market globally. Countries like India and China have seen explosive growth in pet spending in recent years due to factors like rising incomes, nuclear families, and increased pet ownership in metropolitan areas. While pediatric pet foods are not as commonplace as in the West yet, milk replacers are gaining ground rapidly among new pet parents. Local pet feed companies have recognized the opportunity and have started private labeling milk replacers under their brands. Some global players have also set up manufacturing plants in key Asia Pacific markets to cater to the surging demand.
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