Personal and Entry Level Storage (PELS) Market, By Product Type (Solid-State Drives, Cloud-Based Drives, Hard Disk Drives and Recordable Discs), By Technology (Directly Attached Storage, Network-Attached Storage, Cloud Storage Technology, Signal Attached SCSI, and Others), By End User (Media and Entertainment, Financial Services, Public Sector, Health Care Industry, and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

Published In : Feb 2025

Code : CMI4178

Pages :135

Formats :

Excel and PDF

Industry : Information and Communication Technology

Personal and Entry Level Storage (PELS) Market Size and Trends

The global Personal and Entry Level Storage (PELS) market is estimated to be valued at US$ 69.24 Bn in 2025 and is expected to reach US$ 300.15 Bn by 2032, exhibiting a compound annual growth rate (CAGR) of 23.3% from 2025 to 2032.

Personal and Entry Level Storage (PELS) Market Key Factors

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The demand for personal storage solutions is growing globally due to increasing data generation and need for securely storing personal data among individuals and small businesses. Cloud subscription services have made data storage more accessible and affordable for consumers and SMEs alike.

The Personal and Entry Level Storage (PELS) market is expected to be driven by rising consumption in developed regions like North America and Western Europe. Increasing internet penetration and use of mobile apps/devices in developing economies like Asia Pacific and Latin America are also fueling the demand. Cloud storage providers have also expanded their portfolios with more affordable storage plans for personal and non-commercial use cases which is further supporting the market trends.

Drivers of the Market:

Increasing smartphone users and digital data consumption

With the rapid rise of smartphone users across both developed and developing nations, the personal digital data generation has seen a massive surge. This rising and continuous usage of advanced smartphones results in huge amounts of personal data like photos, videos, documents, files, and others getting generated and stored on the devices. However, the internal storage capacity of smartphones has limitations. While cloud storage services provide a solution, consistent high-speed internet may not always be available especially in lower income regions or rural areas with poor connectivity. Therefore, many users resort to external supplementary storage devices to backup, store, and manage their growing personal digital archives. This rising dependency on smartphones for both personal and professional needs has become a major driver propelling the demand for various PELS products in the market.