Increasing focus on online transactions that are vulnerable to cyber-attacks and awareness towards the need to protect important data are also a major factor for adoption of authentication techniques such as OTP display cards. To make online transactions secure, organizations have started using OTP display cards. Hence, rapid increase in the volume of online transactions acts as a driver for the global OTP display cards market. According to Coherent Market Insights’ analysis, total global online transaction value in the Digital Payments accounted for US$ 4,137,523 Mn in 2019. However, increasing response time in higher order authentication models and high product cost are expected to hinder growth of the global OTP display cards market during the forecast period.
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