OSTOMY CARE ACCESSORIES MARKET ANALYSIS

Ostomy Care Accessories Market Size and Trends

Global ostomy care accessories market is estimated to be valued at USD 3.71 Bn in 2024 and is expected to reach USD 5.70 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 6.3% from 2024 to 2031.

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The market is witnessing a steady growth due to the increasing prevalence of inflammatory bowel disease and colorectal cancer. Growing geriatric population worldwide who are more prone to chronic diseases requiring ostomy surgery can also drive the market growth. Improving reimbursement policies and growing clinical evidence about the advantages of ostomy products boosts adoption of advanced ostomy accessories. However, the presence of unfavorable reimbursement scenarios in developing nations can hamper the market growth during the forecast period.

Rising number of product launches for ostomy bags

Increasing number of ostomy surgeries performed globally boosts demand for ostomy care accessories. Ostomy refers to a surgical procedure carried out to form an opening (stoma) in the abdomen that allows for the discharge of body waste such as feces or urine. This procedure is commonly required in conditions like colorectal cancer, Crohn's disease, ulcerative colitis, and other several intestinal disorders. As per statistics, colorectal cancer, one of the leading causes of ostomy surgeries, accounted for over 1.9 million new cases globally in 2020. According to the Crohn's and Colitis Foundation, around 3 million Americans lived with inflammatory bowel diseases (IBD) like Crohn's disease and Ulcerative colitis in 2020. Patients with these conditions often require ostomy surgeries for managing their symptoms and improving quality of life. This rising disease burden and increasing acceptance of ostomy surgeries as a treatment option have contributed to growing installation base of ostomates worldwide over the past few years. For instance, in June 2021, Pelican Healthcare Ltd., a leading manufacturer of disposable stoma devices in the U.K. and Ireland healthcare sectors, launched ModaViostomy Bag Range.

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Advancements in Surgery and Post-Op Care

Minimally invasive procedures and robotics have drastically reduced recovery times for ostomy patients. Shorter hospital stays also lower medical costs and time taken away from work or daily chores. People are less reluctant for surgery knowing these can bounce back quickly. Improved techniques during surgery yield longer functioning of the ostomy, reducing risks of repeated operations down the line. Post-op nursing care emphasizes regaining abilities and independence. Therapy teaches expert stoma management to boost confidence. Dietary guidance and customized ostomy products make daily activities burden-free. Psychological support addresses any lingering fears or uncertainties. Thus, patients feel more equipped to smoothly integrate the ostomy into lifestyle long-term. This drives willingness to invest in quality accessories ensuring dignified, active living well into the future.