Regional Dynamics
Regional segmentation of the global orthopedic medical imaging market by Coherent Market Insights comprises North America, Latin America, Europe, Asia Pacific, Middle East, and Africa. North America is expected to hold a dominant position in the global orthopedic medical imaging market over the forecast period. Growth in the regional market is attributed to adoption of innovative systems in the medical settings. In January 2018, the Robotics Outpatient Center, Los Angeles was the only outpatient surgery center in the U.S. to adopt Globus ExcelsiusGPS system. The system has integrated spinal navigation, which allows real-time imaging of patient’s anatomy whereas, robotics allows surgeries to be performed with higher accuracy thus, assuring enhanced safety to the patients.
The orthopedic medical imaging market in Europe is expected to witness high growth rate over the forecast period, owing increasing adoption of novel imaging systems and rising awareness to improve imaging, diagnosis, and patient care. For instance, in February 2018, the European Congress of Radiology introduced two products, VolarView handheld ultrasound devices and GOPView XR2 Plus Orthopedic Package to provide higher quality orthopedic images. Moreover, in 2015, Easote launched Evolution 15 at the European Congress of Radiology. The MRI system provides enhanced image quality for better diagnostic accuracy. Also, increasing incidence of bone injuries caused due to trauma and sports are major factors to accelerate growth of the orthopedic medical imaging market in the region. According to the survey by Imaging Technology News, February 2018, about 11,000 athletes participated in the Rio de Janeiro Summer Olympics, accounting to 1,101 injuries, where the imaging systems such as X-ray, Ultrasound, and MRI were frequently used to determine the therapeutic approach of the athletes.
Asia pacific orthopedic medical imaging marke is also expected to show significant growth, owing to product launches by key players in the region. For instance, in August 2018, Kiran Medical Systems, the Radiology Division of Trivitron Healthcare, has launched complete portfolio of Advanced Digital X-Ray systems, DSA C-Arm, Modular Smart OT Solutions and Satin Touch Radiation Protection Products at Traumacon 2018, Mumbai, India.
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