Market News
Global Online Clothing Rental Market: Recent Developments
- In July 2022, Rent the Runway collaborated with Saks Off 5th to bring pre-owned designer items to its website, which now includes a "pre-owned" section.
- In April 2022, David Jones expanded its partnership with the fashion rental platform GlamCorner with the launch of Reloop. Customers can participate in the circular economy whenever they choose to shop consciously with GlamCorner's Reloop.
- In May 2022, following collaborations with designers such as Anna Sui and the launch of its resale platform last year, clothing subscription service Nuuly recently launched its latest ready-to-rent collection.
- In April 2022, Fly Robe collaborated with Franchise Mart to expand the RENT IT BAE franchise. The one-of-a-kind online premium rental service brings the latest fashion to your door.
- In October 2021, H&M, a major clothing retailer, launched a block chain-based service for renting out clothing with scan able lot labels. Customers can choose clothes for an immediate rental by scanning loT-connected stickers with their smartphone. The rental history of each garment is securely tracked using block chain, a decentralized ledger used for data-sensitive loT networks.