Key Players
Several market players are adopting various organic and inorganic growth strategies, in order to sustain their market position. Mergers, acquisitions, expansions in various geographies, and new product launches are some of key strategies followed by major players in the global oatmeal market. For instance, in 2018, B&G Foods Inc., acquired McCann’s Irish Oatmeal brand from TreeHouse Foods, Inc. for US$ 32 million. McCann’s offers a range of instant oatmeal, steel-cut oat and rolled out products, and Non-GMO project verified varieties.
Key players operating in the global oatmeal market include Nature’s Path Foods Inc., General Mills Inc., Kellogg NA Co., The Quaker Oats Company, World Finer Foods Inc., Bagrry’s India Ltd., La Crosse Milling Company, Avena Foods Limited, Cargill Incorporated, and World Finer Foods Inc.,
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