Increasing prevalence of nutritional deficiencies is expected to drive global nutrition testing in women and children market growth
High prevalence of nutritional deficiencies is expected to increase demand for nutrition testing devices and hence, support the nutrition testing in women and children market growth. For instance, according to data published by the Journal of The Association of Physicians of India, in January 2018, Vitamin D deficiency is commonly found in women, and 84% of pregnant women in North India were diagnosed with hypovitaminosis D.
Furthermore, increasing focus on strategies such as acquisitions by key players for the purpose of distributing their nutrition testing products, is expected to significantly drive the nutrition testing in women and children market growth. For instance, in 2017, Miris AB renegotiated and signed a new distributor agreement with China-based distributor, ByMed Electronic Technology, which covers all of China, with a network of subcontractors in all provinces.
However, lack of awareness regarding healthcare, diet, and proper nutrition balance in emerging economies is a major factor which is expected to hinder the global nutrition testing in women and children market growth over the forecast period. Low awareness regarding nutrition testing in rural areas of emerging economies in Africa and Asia Pacific is expected to result in slow adoption of nutrition testing instruments and kits, and hinder the market growth.
Joining thousands of companies around the world committed to making the Excellent Business Solutions.
View All Our Clients