NORTH AMERICA E-PHARMACY MARKET ANALYSIS

Increasing adoption of e-pharmacy services by a large population group in North America

Increasing adoption of e-pharmacy services by a large population group in North America, pharmaceutical companies are focusing on launching e-pharmacy or digital pharmacy services in the region. For instance, in March 2020, Digital Health and supply chain entrepreneurs launched Genius Rx, a full-service, fully automated digital pharmacy. On June 25, 2020, Medicure Inc. is a value-based pharmaceutical company committed to the development and commercialization of innovative and affordable therapeutics for the U.S. market, launched a direct-to-patient online pharmacy program for the distribution of ZYPITAMAG in the U.S. This program help the company offer services at reduced costs, including no retail pharmacy filling fees, and increase the availability of products.

North America E-pharmacy Market – Impact of Coronavirus (COVID-19) Pandemic

Since the COVID-19 virus outbreak in December 2019, the disease has spread to over 100 countries across the globe, and the World Health Organization declared it a public health emergency on January 30, 2020.

COVID-19 affected the economy in three main ways: by directly affecting the production and demand of drugs, by creating disruptions in distribution channels, and through its financial impact on firms and financial markets. Due to nationwide lockdowns, several countries, such as China, India, Saudi Arabia, the U.A.E., Egypt, and others, are facing problems with the transportation of people from one place to another.

However, the COVID-19 pandemic had a positive impact on the North America E-pharmacy market. For instance, in November 2021, Flipkart launched Flipkart Health+ with the acquisition of a majority share in Sastasundar Marketplace Limited. Flipkart entered this market when there was a vast need for services that provided people with necessary medications during the COVID-19 pandemic. As a result of their concern about contracting the virus, more and more consumers were making online purchases instead of going to physical businesses.