MULTI-CHANNEL COMMUNICATION SERVICES MARKET ANALYSIS

Market News

Global Multi-channel Communication Services Market - Recent Developments

1. In 2020, Microsoft, a multinational technology company known for its software products and services, introduced a Together Mode feature in Microsoft Teams thatuses AI to digitally place participants in a shared virtual space for more engaging meetings. By introducing the novel Together Mode feature in Microsoft Teams, Microsoft changed the way people connect and work together in virtual meetings. By utilizing artificial intelligence, this ground-breaking feature makes meetings more engaging and immersive. Together Mode transcends the limitations of traditional video conferencing by digitally placing participants in a shared virtual space through the use of AI technology. Participants appear side-by-side in a virtual classroom, conference room, or even coffee shop, as opposed to a grid of individual video feeds. Meeting attendees benefit from a greater capacity for nonverbal cues and more natural interactions as a result of this novel strategy, which creates a sense of community and closeness among them. Participants are intelligently identified and segmented by the AI algorithms of Together Mode, ensuring their seamless integration into the virtual space. Together Mode has quickly become a game-changer for meeting productivity, collaboration, and creativity due to its ability to create a more engaging and interactive environment.
2. In 2021, Slack, a leading collaboration platform that facilitates efficient team communication and workflow management, launched Slack Huddles, a new feature that offered impromptu voice conversations directly within channels or direct messages. Slack Huddles makes it possible for members of a team to instantly connect through an audio-based experience, eliminating the need to schedule formal meetings or rely solely on text-based communication. By joining a Huddle, users can start spontaneous discussions, come up with ideas, and get quick feedback with this feature. Slack Huddles improves collaboration, encourages lively discussions, and fosters a more fluid and effective exchange of ideas by enabling real-time voice interactions. Slack's existing text-based conversations are complemented by this audio-based feature, making it a flexible communication platform that can accommodate a variety of team needs. Slack Huddles enables teams to communicate effectively, streamline workflows, and raise productivity to new heights, whether it's for a quick check-in, a brief collaboration session, or an urgent discussion about how to solve a problem.
3. On July 21, 2021, Zoom announced that it has significantly expanded the scope of its services, in order to keep up with the changing requirements of its customer. Zoom Events and Zoom Apps were additions to the company's product line. Zoom Events is a complete virtual events platform that made it possible for businesses to hold large-scale conferences, trade shows, and other gatherings online. Through features like breakout rooms, networking lounges, and interactive exhibits, this feature provided immersive experiences while facilitating seamless registration, ticketing, and management of virtual eventsWorkflows were streamlined and collaboration was improved as a result of this integration, which eliminated the need to constantly switch between various tools. With the introduction of Zoom Events and Zoom Apps, Zoom established itself as a comprehensive and adaptable communication and collaboration platform that meets the diverse needs of individuals, organizations, and event organizers.
4. In 2021, Google, undertook a significant enhancement to its collaboration tools by integrating Google Chat with Google Workspace, thereby replacing Hangouts Chat. Google, a multinational technology company specializing in internet-related services and products, including search engines, online advertising, cloud computing, and software. As a result of this integration, a plethora of brand-new features and capabilities were developed with the intention of enhancing team collaboration and output. Users gained access to enhanced search capabilities as a result of the integration, allowing them to quickly locate relevant conversations and data. The introduction of message threading ensured that conversations remained coherent and simple to follow. It also made it easier to organize and focus discussions. Also, the addition of presence indicators allows team members to see their coworkers' real-time availability, meaning that the employees can track when their subordinates are available at the workstation thereby improving tracking and allow work allotment accordingly. Google added these new features to its suite of collaboration tools by integrating Google Chat with Google Workspace. This made it easier for users to communicate, share ideas, and collaborate effectively