MICELLAR CASEIN MARKET ANALYSIS

Micellar Casein MarketSize and Trends

The global micellar casein market was valued at US$ 748.9 Mn in 2022, exhibiting a CAGR of 6.9% in terms of revenue, over the forecast period (2023 to 2030) to reach US$ 1,277.1 Mn  by 2030. Micellar casein is a rich protein source that consists of five important proteins such as beta, gamma, delta, alpha, and kappa. The removal or modification of any of the proteins eliminates the natural micelle protein. It exists in the natural form and is easily digested by the body. It supports faster recovery and promotes a feeling of fullness by delivering proteins to the muscles for up to 12 hours. Moreover, micellar casein boosts muscle repair in case of any injury. Micellar casein is widely used in sports nutrition products as it supplies amino acids to the muscle cells. Furthermore, this protein removes the amount of fat present in the body.

Global Micellar Casein Market- Impact of Coronavirus (Covid-19) Pandemic

The COVID-19 pandemic hampered the food & beverages sector. The pandemic also affected the global micellar casein market. Micellar casein is commonly used in the production of protein supplements and sports nutrition products, thus boosting the market growth. During the pandemic, the focus on health and wellness increased, leading to a rise in the demand for protein supplements as people focused on improving their overall well-being. This trend increased the product demand and boosted the global micellar casein market growth. However, the closure of gyms and fitness centers during the pandemic reduced the demand for fitness-related products including protein supplements. Thus, the closure of gyms and fitness centers negatively impacted the global micellar casein market growth.

Figure 1. Global Micellar Casein Market, By Product type, 2022 

Global Micellar Casein Market - Drivers

• Increasing use of Micellar casein in various food products to boost their protein content

Micellar can be used as a food additive in various food products due to its slow and moderate digestion capabilities. Micellar casein is regularly used in bakery and snack products, and food manufacturers use it to make distinctive products. There is a growing demand for nutrition foods, like micellar casein-based foods, owing to the increasing awareness of the importance of eating healthy and staying in shape. Moreover, micellar casein, which is rich in protein and amino acids, is derived from the liquid portion of milk. It is used in cheese, fresh dairy products, smoothies, meat products, therapeutic nutrition, and protein fortification. Such a wide range of applications is advantageous to the global micellar casein market.

Global Micellar Casein Market - Trends

The rising trend of using micellar proteins in juices and nutritional beverages is expected to fuel the global micellar protein market growth. For example, the use of micellar casein in any beverage increases the content of milk proteins and its blend flavor enhances the flavor of the juice. This is expected to propel the global micellar protein market growth.

The growing demand for high-protein bakery products is expected to fuel the growth of the global micellar proteins. The use of micellar proteins makes high-carb food healthier. According to the Coherent Market Insights’ analysis, Ingredia, a major dairy-based firm, manufactures PRODIET Advance (Micellar Casein); a protein solution developed for use in high-protein puddings.