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North America remains the dominant region in the global metabolic testing market and is estimated to hold 42.6% of the market share in 2024. With presence of major payers and providers, sophisticated healthcare infrastructure, and focus on preventive healthcare, North America offers lucrative opportunities for metabolic testing providers. The U.S., in particular, contributes significantly to the regional market size, owing to growing prevalence of lifestyle diseases and focus on early disease diagnosis. Favorable reimbursement policies have encouraged patients to regularly undergo metabolic tests. Rising health awareness among consumers have also prompted them to opt for preventive health measures like metabolic testing.
The metabolic testing market in the Asia Pacific region has been witnessing exponential growth over the past few years. Rapid economic development and improving access to advanced healthcare services are some key factors driving the market growth. Especially countries like China, Japan and India have emerged as highly lucrative markets. Rising focus on fitness and weight management have boosted demand for various metabolic tests in Asia Pacific. Governments are also introducing various initiatives to modernize healthcare infrastructure and strengthen preventive diagnostic capabilities. This has encouraged local as well as global market players to tap into opportunities by establishing manufacturing and distribution network across Asia Pacific countries. Growing medical tourism across the region have attracted patients from other parts of the world.
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