MENA HALAL FOOD MARKET ANALYSIS
MENA halal food market was valued at US$ 192.6 Billion in 2022 in terms of revenue, exhibiting a CAGR of 9.15% during the forecast period (2023 to 2030).
Figure 1. MENA Halal Food Market Value Share (%), By Product Type, 2021
Market Trends
Halal cuisine is witnessing growing popularity among Muslim and non-Muslim consumers in recent years, as it has evolved from a religious identity mark to a guarantee of meal safety, hygiene, and reliability. For instance, in November 2019, Marks & Spencer, a major British multinational retailer launched its own-brand halal-ready meals products including chicken arrabbiata, chicken and mushroom tagliatelle, chicken and leek bake, chicken hotpot, chicken jalfrezi, and chicken tikka masala. These meals are available in U.K., Dubai, and Singapore outlets, operated by Al-Futtaim, a large conglomerate based in Dubai, United Arab Emirates.
Figure 2. MENA Halal Food Market Value Share (%), By Distribution Channel, 2021
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