MECHANICAL KEYBOARD MARKET ANALYSIS

Key Developments

• On September 30, 2023, Royal Kludge (RK) is a company that specializes in manufacturing mechanical keyboards and computer peripherals. introduced its latest mechanical keyboard, the S75, priced at 299 yuan (USD 40). RK S75 mechanical keyboard comes with LED display, premium knobs, and a 75% layout, making it compact and efficient in desk space usage. The new keyboard boasts a robust build, utilizing a single-key slotted PCB and slotted PC positioning plate for durability & stability.
• On September 23, 2023, Asus introduced a new Moonlight White color variant of its ROG Azoth mechanical keyboard. The keyboard is now available for pre-order in China for 1799 yuan (USD246). Asus ROG Azoth Moonlight White mechanical keyboard boasts a unique compact design to save desk space. It has a metal body and an Organic Light Emitting Diode (OLED) display showing system info and keyboard settings.
• On August 26, 2023, Cherry, a leading mechanical keyboard switch manufacturer, launched a new MX2A Keyboard Switch for mechanical keyboards. Cherry has manufactured various popular mechanical switches used in gaming keyboards like Cherry MX Blue and Cherry MX Red. The company has employed a precise ring lubrication system applied to the key switch's socket do
• On July 18, 2023, Corsair (the US), a leading computer peripherals company, announced the acquisition of Drop, a mechanical keyboard company. Drop specializes in a portfolio of enthusiast-grade products and peripherals. The peripheral developer is known for its mechanical keyboards and switches.
• On May 25, 2023, NuPhy, a leading keyboard brand, launched a mechanical keyboard, Halo75. NuPhy's new mechanical keyboard is the perfect compact design, and it has an ANSI 75% layout with 83 keys. It includes a row of function/media keys working with macOS and Windows.