MAMMOGRAPHY MARKET ANALYSIS

Regional Analysis

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North America remains the dominant region in the global mammography market and is estimated to hold 43.7% of the market share in 2024 owing to the increasing prevalence of breast cancer and increasing demand for early-stage diagnosis in the region. For instance, mammogram is the specialized medical imaging tool used to look for early signs of breast cancer. According to the Centers for Disease Control and Prevention (CDC), breast cancer is the second most common cancer among women in the U.S. Each year, about 264,000 cases of breast cancer are diagnosed in women and about 2,400 in men in the U.S. About 42,000 women and 500 men in the U.S. die each year from breast cancer.

The Asia Pacific region has emerged as the fastest growing market due to the increasing burden of breast cancer, rise in breast cancer screening campaigns, and favorable government initiatives in the region. For instance, according to the study by GLOBOCAN 2020, in India, every four minutes a woman is diagnosed with breast cancer. With around 178,000 new cases being diagnosed every year, the incidence of breast cancer has overtaken cervical cancer to become the most common cancer in Indian women. Thus, with the increase in burden of breast cancer, the use of mammogram is also increasing rapidly.